This paper empirically investigates the advertising competition in the French broadcast television industry within a …, and quantities of advertising of twenty-one TV channels from March 2008 to December 2013. We specify a structural model of … oligopoly competition and identify the shape and magnitude of the feedback loop between TV viewers and advertisers. We also …

model capturing the basic trade-off between the degree of privacy intrusion and the informativeness of advertising. We … competition by leveling out the playing field for small firms. …

competition on the advertiser side by focusing on advertising prices, advertiser demand, and platform profits. Our model allows … collecting their data and selling targeted advertising space to advertisers. However, collecting consumer data has raised growing …