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~subject:"Massenproduktion"
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Massenproduktion
Innovation
20
Innovationsmanagement
19
Innovation management
18
Customer integration
14
Kundenintegration
14
Deutschland
11
Unternehmensgründung
11
Germany
10
Mass Customization
10
Mass customization
10
New product development
9
Produktentwicklung
9
Business start-up
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Consumer behaviour
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Konsumentenverhalten
8
Theorie
8
Theory
8
Entrepreneurship
7
Beziehungsmarketing
6
Product design
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Produktgestaltung
6
Relationship marketing
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Risikokapital
6
Conjoint analysis
5
Conjoint-Analyse
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Entrepreneurship approach
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Social Web
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Social web
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Entscheidung
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Venture capital
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Willingness to pay
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Bibliometrics
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Bibliometrie
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Buchhandel
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Decision
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Marketing theory
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Marketingtheorie
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Mass production
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Open Innovation
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Franke, Nikolaus
3
Bellis, Emanuel de
1
Burghartz, Pia Teresa
1
Görgen, Jonas
1
Häubl, Gerald
1
Klanner, Ilse-Maria
1
Krause, Franziska
1
Mair am Tinkhof, Astrid
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Piller, Frank T.
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Schreier, Martin
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Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
International journal of technology management : IJTM
1
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ECONIS (ZBW)
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Key research issues in user interaction with user toolkits in a mass customisation system
Franke, Nikolaus
;
Piller, Frank T.
- In:
International journal of technology management : IJTM
26
(
2003
)
5/6
,
pp. 578-599
Persistent link: https://www.econbiz.de/10001932923
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2
Warum "Toolkits for User Innovation and Design" für ihre Nutzer Wert schaffen : eine qualitative Analyse
Schreier, Martin
;
Mair am Tinkhof, Astrid
;
Franke, Nikolaus
- In:
Die Unternehmung : Swiss journal of business research …
60
(
2006
)
3
,
pp. 185-201
Persistent link: https://www.econbiz.de/10003336392
Saved in:
3
One-of-a-kind products : leveraging strict uniqueness in mass customization
Krause, Franziska
;
Görgen, Jonas
;
Bellis, Emanuel de
; …
- In:
International journal of research in marketing : IJRM ; …
40
(
2023
)
4
,
pp. 823-840
Persistent link: https://www.econbiz.de/10014451296
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