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Messung
China
16
Consumer behaviour
6
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Social values
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Hong Kong
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Hongkong
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Marketing
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Joint Venture
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Kulturelle Identität
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Wirtschaftskultur
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Asia-Pacific region
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Asiatisch-pazifischer Raum
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Customer satisfaction
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marketing expenses
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21.06.1992
1
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Aktiengesellschaft
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Auslandsmarkt
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Chow, Raymond P. M.
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Yau, Oliver H.
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Yau, Oliver H. M.
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Harmony versus conflict in Asian business : managing in a turbulent era
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ECONIS (ZBW)
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In search of harmony
Chow, Raymond P. M.
;
Yau, Oliver H.
- In:
Harmony versus conflict in Asian business : managing in …
,
(pp. 11-30)
.
2007
Persistent link: https://www.econbiz.de/10003570020
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Reliability and validity of scores on the relationship marketing orientation questionaire (RMOQ)
Yau, Oliver H. M.
(
contributor
)
-
1999
Persistent link: https://www.econbiz.de/10001559174
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