The current article is an applied study that conducted on 480 Egyptian Millennials who randomly volunteered as …

Millennials differ from older consumers. Findings from a survey sample of 409 US consumers suggest that if unsure about making a … wine selection, Millennials are more apt to seek information from friend/family and shelf talkers than elders. Elders were …, Millennials rely less on geographical cues such as region of origin to determine wine quality and pay more attention to medals won …

Economic Supplement. At age 36-40, Millennials had a real median household income that was 18 percent higher than that of the … progress for Generation X and Millennials is due to their stalled growth in work hours - holding work hours constant, they … Millennials under age 30 has remained robust as well, although their income growth largely results from higher reliance on their …