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Differences between mobile and non-mobile buyers : comparing attitudinal, motive-related, and media behaviour
Groß, Michael - In: International journal of electronic marketing and … 11 (2020) 1, pp. 50-80
Persistent link: https://www.econbiz.de/10012199569
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Impediments to mobile shopping continued usage intention : a trust-risk-relationship
Groß, Michael - In: Journal of retailing and consumer services 33 (2016), pp. 109-119
Persistent link: https://www.econbiz.de/10011598708
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Mobile Shopping : eine konsumentengerichtete, empirische Akzeptanzanalyse zentraler Einflussgrößen
Groß, Michael - 2017
Persistent link: https://www.econbiz.de/10011623250
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Understanding the inhibitors to consumer mobile purchasing intentions
Sohn, Stefanie; Groß, Michael - In: Journal of retailing and consumer services 55 (2020), pp. 1-10
Persistent link: https://www.econbiz.de/10012269060
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Understanding the consumer acceptance of mobile shopping : the role of consumer shopping orientations and mobile shopping touchpoints
Groß, Michael; Sohn, Stefanie - In: The international review of retail, distribution and … 31 (2021) 1, pp. 36-58
Persistent link: https://www.econbiz.de/10012425332
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Mobile Shopping : Eine konsumentengerichtete, empirische Akzeptanzanalyse zentraler Einflussgrößen
Groß, Michael - 2017
Charakteristika des Mobile Shoppings -- Theoretische Grundlagen der Akzeptanzmessung -- Darstellung eines Modellansatzes zur Akzeptanzermittlung -- Methodische Grundlagen zur Akzeptanzerforschung -- Ergebnisse zur empirischen Akzeptanzuntersuchung.
Persistent link: https://www.econbiz.de/10014019590