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Kowledge-based marketing : building and sustaining competitive advantage through knowledge co-creation

Kohlbacher, Florian - In: International journal of management and decision making … 9 (2008) 6, pp. 617-645

Persistent link: https://www.econbiz.de/10003793619

International marketing in the network economy : a knowledge-based approach

Kohlbacher, Florian - 2007

Persistent link: https://www.econbiz.de/10003469988

International marketing in the network economy : a knowledge-based approach

Kohlbacher, Florian - 2007

Persistent link: https://www.econbiz.de/10004893749

Interkultureller Wissenstransfer in multinationalen japanischen Unternehmen

Haghirian, Parissa; Kohlbacher, Florian - In: Japan ... : Politik, Wirtschaft und Gesellschaft (2005), pp. 213-233

Persistent link: https://www.econbiz.de/10003321988

Knowledge management across borders : empirical evidence of the current status and practices of knowledge management in multinational corporations

Kasper, Helmut; Kohlbacher, Florian - In: Challenges in the management of new technologies, (pp. 279-294). 2007

Persistent link: https://www.econbiz.de/10003607267

The emergence of Indian multinationals : an empirical study of motives, status-quo and trends of Indian investments in Germany ; working paper ; project report

Tiwari, Rajnish (contributor); … - 2009 - [Elektronische Ressource]

Germany has advanced to the position of a key destination for Indian multinational enterprises in their spirited pursuit of growth opportunities overseas. In 2008, Indian firms invested an estimated amount of US$ 1.8 billion in Germany while 16 acquisitions by Indian firms were monitored, up...

Persistent link: https://www.econbiz.de/10009426467

Die Organisation von internationalen Markteinführungen : eine empirische Analyse am Beispiel der Konsumgüterbranche im deutschsprachigen Raum

Baumgarten, Antje - 2006 - 1. Aufl.

Persistent link: https://www.econbiz.de/10003297806

Die späten Innovationsphasen - Zur Bedeutung der Zusammenarbeit zwischen zentralem und lokalem Produktmanagement. Ergebnisse einer Untersuchung in der Konsumgüterindustrie

Baumgarten, Antje; Herstatt, Cornelius - 2005

Die vorliegende Untersuchung betrachtet die Zusammenarbeit mit dem lokalen Produktmanagement bei der internationalen Markteinführung von neuen Produkten. Ausgehend von der Feststellung, dass die internationale Markteinführung von neuen Produkten zunehmend standardisiert und zentralisiert...

Persistent link: https://www.econbiz.de/10010308097

Indian Firms in Germany : Recent FDI Trends & Critical Success Factors

Tiwari, Rajnish - 2010

With 190 subsidiaries and 23 600 employees on their payrolls as of August 2010, Indian companies have been at the forefront of emerging market investors in Germany. This article provides an update on trends of Indian FDI in Germany and examines some critical success factors responsible for the...

Persistent link: https://www.econbiz.de/10013136863

Innovating for emerging markets? : an assessment of German hidden champions' strategies

Herstatt, Cornelius; Tiwari, Rajnish; Buse, Stephan - In: Technologie, Strategie und Organisation, (pp. 219-238). 2017

Persistent link: https://www.econbiz.de/10011593149