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~subject:"Multinationales Unternehmen"
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Multinationales Unternehmen
Consumer behaviour
61
Konsumentenverhalten
61
Innovation
52
Internationales Marketing
51
Welt
46
World
46
Transnational corporation
41
Beziehungsmarketing
40
International marketing
40
Relationship marketing
40
Marketingmanagement
38
Brand management
37
Markenführung
37
Globalisierung
36
Globalization
36
Innovation management
35
Innovationsmanagement
35
KMU
35
Marketing management
35
SME
35
USA
34
Firm performance
32
Unternehmenserfolg
32
Strategisches Management
31
Strategic management
30
United States
28
Knowledge management
26
Wissensmanagement
26
International market entry
25
Internationaler Markteintritt
25
Cyprus
23
Marketing
23
Italy
22
Nachhaltige Entwicklung
22
Sustainable development
22
Brand image
21
Markenimage
21
Social Web
21
Social web
21
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Undetermined
18
Free
1
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Article
27
Book / Working Paper
16
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Article in journal
23
Aufsatz in Zeitschrift
23
Lehrbuch
7
Textbook
7
Glossar enthalten
6
Glossary included
6
Aufsatz im Buch
3
Book section
3
Collection of articles of several authors
2
Einführung
2
Sammelwerk
2
Case study
1
Fallstudie
1
Fallstudiensammlung
1
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Language
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English
42
Undetermined
1
Author
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Czinkota, Michael R.
22
Vrontis, Demetris
21
Ronkainen, Ilkka A.
11
Thrassou, Alkis
9
Chatterjee, Sheshadri
7
Chaudhuri, Ranjan
7
Moffett, Michael H.
7
Christofi, Michael
4
Ferraris, Alberto
3
Chebbi, Hela
2
Kaufmann, Hans Rüdiger
2
Khan, Zaheer
2
Knight, Gary A.
2
Kotabe, Masaaki
2
Shams, S. M. Riad
2
Tsoukatos, Evangelos
2
Weber, Yaakov
2
Yahiaoui, Dorra
2
Amankwah-Amoah, Joseph
1
Batsakis, Georgios
1
Belyaeva, Zhanna
1
Bresciani, Stefano
1
Bustinza, Oscar F.
1
Cadogan, John W.
1
Cooper, Cary
1
Dana, Leo Paul
1
Farrell, Carlyle A.
1
Foroudi, Pantea
1
Gupta, Suraksha
1
Kabbara, Diala
1
Kraus, Sascha
1
Lamprianou, Iasonas
1
Lew, Yong Kyu
1
Liesch, Peter Wayne
1
Liu, Yipeng
1
Mahto, Raj V.
1
Makrides, Anna
1
Marinov, Marin A.
1
Marinova, Svetla Trifonova
1
McTavish, Ronald
1
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Published in...
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International marketing review
5
International business review : the official journal of the European International Business Academy
3
Thunderbird international business review
3
Handbook of research on European business and entrepreneurship : towards a theory of internationalization
2
Journal of business research : JBR
2
Journal of international management
2
The Harcourt College Publishers series in management
2
The annals of business research
2
Asia Pacific business review
1
Best practices in international marketing
1
European journal of international management : EJIM
1
Harcourt series in marketing
1
Innovative business practices : prevailing a turbulent era
1
Journal for international business and entrepreneurship development
1
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
1
Journal of world business : JWB
1
Management decision
1
Technological forecasting & social change : an international journal
1
The Dryden Press series in management
1
World review of entrepreneurship, management and sustainable development
1
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ECONIS (ZBW)
42
USB Cologne (EcoSocSci)
1
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A concerted effort to transfer knowledge within European MNCs
Sanchez Bengoa, Dolores
;
Czinkota, Michael R.
; …
- In:
European journal of international management : EJIM
9
(
2015
)
3
,
pp. 288-305
Persistent link: https://www.econbiz.de/10011551236
Saved in:
2
Strategic agility in international business : a conceptual framework for "agile" multinationals
Shams, Riad
;
Vrontis, Demetris
;
Belyaeva, Zhanna
; …
- In:
Journal of international management
27
(
2021
)
1
,
pp. 1-10
Persistent link: https://www.econbiz.de/10012496599
Saved in:
3
Internationalization of SMEs in Liechtenstein
Kaufmann, Hans Rüdiger
- In:
Handbook of research on European business and …
,
(pp. 386-409)
.
2008
Persistent link: https://www.econbiz.de/10003711162
Saved in:
4
Trends in international business : critical perspectives
Czinkota, Michael R.
(
contributor
); …
-
1998
Persistent link: https://www.econbiz.de/10000982062
Saved in:
5
International business
Czinkota, Michael R.
;
Ronkainen, Ilkka A.
;
Moffett, …
-
1999
-
5th ed
Persistent link: https://www.econbiz.de/10000665209
Saved in:
6
Best practices in international business
Czinkota, Michael R.
(
contributor
); …
-
2001
Persistent link: https://www.econbiz.de/10001549185
Saved in:
7
International business
Czinkota, Michael R.
;
Ronkainen, Ilkka A.
-
2005
-
7. ed
Persistent link: https://www.econbiz.de/10001814575
Saved in:
8
Entering the Japanese market : a reassessment of foreign firms' entry and distribution strategies
Czinkota, Michael R.
;
Kotabe, Masaaki
- In:
Best practices in international marketing
,
(pp. 216-227)
.
2002
Persistent link: https://www.econbiz.de/10001680899
Saved in:
9
Global business
Czinkota, Michael R.
;
Ronkainen, Ilkka A.
;
Moffett, …
-
2001
-
3. ed
Persistent link: https://www.econbiz.de/10001510459
Saved in:
10
Terrorism and international business : a research agenda
Czinkota, Michael R.
;
Knight, Gary A.
;
Liesch, Peter Wayne
- In:
Journal of international business studies : JIBS ; an …
41
(
2010
)
5
,
pp. 826-843
Persistent link: https://www.econbiz.de/10003993053
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