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~subject:"Nachhaltige Entwicklung"
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Nachhaltige Entwicklung
Consumer behaviour
21
Konsumentenverhalten
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Beziehungsmarketing
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Relationship marketing
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Customer value
11
Kundenwert
11
Brand management
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Markenführung
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South Korea
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Markenimage
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Nachhaltigkeit
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Sustainable development
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Bekleidungsindustrie
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Clothing industry
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Computerspiel
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Corporate reputation
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Customer satisfaction
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Digital platform
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Digitale Plattform
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Firmenimage
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Internet marketing
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Kundenzufriedenheit
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Luxury goods
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customer equity
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Kim, Kyung Hoon
5
Kim, Sang Jin
2
Bae, Joonheui
1
Cho, Yoon-Na
1
Choi, Chang Suk
1
Jeon, Byung Joo
1
Jones, Joseph
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Jung, Hong Seob
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Kim, Juran
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Ko, Eunju
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Lee, Eung Jin
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Lee, Ki Hoon
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Liu, Honglei
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Lu, Wei
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Sarkees, Matthew E.
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Journal of business research : JBR
3
International journal of advertising : the review of marketing communications
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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ECONIS (ZBW)
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The effect of environmental cues on the purchase intention of sustainable products
Lee, Eung Jin
;
Bae, Joonheui
;
Kim, Kyung Hoon
- In:
Journal of business research : JBR
120
(
2020
),
pp. 425-433
Persistent link: https://www.econbiz.de/10012417149
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2
Measures of perceived sustainability
Kim, Juran
;
Taylor, Charles Robert
;
Kim, Kyung Hoon
; …
- In:
Journal of global scholars of marketing science : …
25
(
2015
)
2
,
pp. 182-193
Persistent link: https://www.econbiz.de/10011302912
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3
Effective employment brand equity through sustainable competitive advantage, marketing strategy, and corporate image
Kim, Kyung Hoon
;
Jeon, Byung Joo
;
Jung, Hong Seob
;
Lu, Wei
- In:
Journal of business research : JBR
65
(
2012
)
11
,
pp. 1612-1617
Persistent link: https://www.econbiz.de/10009681914
Saved in:
4
Sustainable fashion index model and its implication
Wang, Huanzhang
;
Liu, Honglei
;
Kim, Sang Jin
;
Kim, …
- In:
Journal of business research : JBR
99
(
2019
),
pp. 430-437
Persistent link: https://www.econbiz.de/10012023673
Saved in:
5
Corporate sustainability efforts and e-WOM intentions in social platforms
Choi, Chang Suk
;
Cho, Yoon-Na
;
Ko, Eunju
;
Kim, Sang Jin
; …
- In:
International journal of advertising : the review of …
38
(
2019
)
8
,
pp. 1224-1239
Persistent link: https://www.econbiz.de/10012200375
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