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~subject:"Nachhaltigkeit"
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Nachhaltigkeit
Consumer behaviour
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Prothero, Andrea
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McDonagh, Pierre
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Business horizons
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Journal of macromarketing : examining the interactions among markets, marketing, and society
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Transformative consumer research for personal and collective well-being
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ECONIS (ZBW)
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Sustainable consumption and production : challenges for transformative consumer research
McDonagh, Pierre
;
Dobscha, Susan
;
Prothero, Andrea
- In:
Transformative consumer research for personal and …
,
(pp. 267-281)
.
2012
Persistent link: https://www.econbiz.de/10009260772
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2
Introduction to the special issue: Sustainability as megatrend II
Prothero, Andrea
;
McDonagh, Pierre
- In:
Journal of macromarketing : examining the interactions …
35
(
2015
)
1
,
pp. 7-10
Persistent link: https://www.econbiz.de/10010504599
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3
Sustainability marketing research : post, present and future
McDonagh, Pierre
;
Prothero, Andrea
- In:
Journal of marketing management : MM
30
(
2014
)
11/12
,
pp. 1186-1219
Persistent link: https://www.econbiz.de/10010433928
Saved in:
4
Are you ready for the sustainable, biocircular economy?
Marshall, Donna
;
O'Dochartaigh, Aideen
;
Prothero, Andrea
; …
- In:
Business horizons
66
(
2023
)
6
,
pp. 805-816
Persistent link: https://www.econbiz.de/10014433623
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