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I define “generous sustainability” as a combination of two conditions: neither instantaneous maximin income nor attainable maximin income should decrease over time. I provide a formal definition and study applications to an AK economy, a Ramsey economy, and a Climate Economy. Generosity is...
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sustainability awareness, altruism, health consciousness, and consumers' green consumption behaviour. A quantitative analysis based … indicated as follows: (1) Awareness of the sustainable environment enhances customers' altruism; (2) Altruism has a positive … significant finding. Furthermore, another research finding also highlights the importance of altruism in utilizing green products. …
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