We consider a duopoly in a homogenous goods market where part of the consumers are ex ante uninformed about prices. Information can come through two different channels: advertising and sequential consumer search. We arrive at the following results. First, there is no monotone relationship...

With behavior-based pricing (BBP), retailers use customers’ purchase records to price discriminate between new and past customers. In this paper, we investigate BBP in a setting where sales channels have different purchasing convenience, indicating that channels are asymmetric. We examine how...