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What one little ad can do
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New York <Stadt>
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Goett, John J.
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Tolley, B. Stuart
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Journal of advertising research
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ECONIS (ZBW)
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Reactions to Blacks in newspaper ads
Tolley, B. Stuart
;
Goett, John J.
- In:
Journal of advertising research
11
(
1971
)
2
,
pp. 11-17
Persistent link: https://www.econbiz.de/10002907367
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