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~subject:"Online retailing"
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Online retailing
Consumer behaviour
83,815
Konsumentenverhalten
81,365
Electronic Commerce
23,501
E-commerce
21,112
Social Web
20,859
Social web
20,828
Brand management
17,810
Markenführung
17,397
Online-Marketing
13,268
Internet marketing
13,152
Theorie
11,975
Relationship marketing
11,847
Beziehungsmarketing
11,816
Theory
11,803
Online-Handel
11,496
Markenimage
9,314
Brand image
9,267
Deutschland
7,807
Internet
7,298
Germany
7,290
USA
7,067
United States
6,755
Customer satisfaction
6,455
Markenartikel
6,437
Brand
6,408
Kundenzufriedenheit
6,293
Einzelhandel
5,444
Retail trade
5,343
Service quality
5,107
Dienstleistungsqualität
5,063
Werbewirkung
5,028
Advertising effects
4,969
Marketingmanagement
4,750
Marketing management
4,722
Advertising
4,384
Werbung
4,347
Viral marketing
4,206
Virales Marketing
4,205
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3,871
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Heinemann, Gerrit
51
Hackl, Franz
27
Cavallo, Alberto
25
Jin, Ginger Zhe
22
Winter-Ebmer, Rudolf
22
Einav, Liran
19
Ghose, Anindya
19
Law, Chun Hung Roberts
19
Rabinovich, Elliot
19
Usman, Osly
19
Gallino, Santiago
18
Tan, Yong
17
Ba, Sulin
16
Benbasat, Izak
16
Kalia, Prateek
16
Levin, Jonathan
16
Martens, Bertin
16
Sundaresan, Neel
16
Alt, Rainer
15
Bauer, Hans H.
15
Breugelmans, Els
15
Dennis, Charles
15
Duch-Brown, Néstor
15
Guo, Xiaolong
15
Kumar, Dr. Vinay
15
Kummer, Michael E.
15
Moreno, Antonio
15
Pavlou, Paul A.
15
Cebollada, Javier
14
Kollmann, Tobias
14
Kukar-Kinney, Monika
14
Liu, Yong
14
Skiera, Bernd
14
Baier, Daniel
13
Dwivedi, Yogesh Kumar
13
Hudetz, Kai
13
Kim, Minjeong
13
Rudolph, Thomas
13
Schramm-Klein, Hanna
13
Thaichon, Park
13
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National Bureau of Economic Research
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Springer Fachmedien Wiesbaden
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UNCTAD
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IGI Global
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9
RWTH Aachen
9
International Trade Centre
8
Books on Demand GmbH <Norderstedt>
6
Europäisches Parlament / Policy Department for Economic, Scientific and Quality of Life Policies
6
Springer Gabler <Firma>
6
World Trade Organization
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Information Resources Management Association
5
Vereinte Nationen / Economic and Social Commission for Asia and the Pacific
5
Deutsches Institut für Urbanistik
4
Edward Elgar Publishing
4
Springer-Verlag GmbH
4
Vereinte Nationen / Wirtschaftskommission für Afrika
4
epubli GmbH
4
Dgroup
3
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3
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Wissenschaftliches Institut für Infrastruktur und Kommunikationsdienste
3
Asian Development Bank
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Bundesinstitut für Bau-, Stadt- und Raumforschung
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2
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2
Konrad-Adenauer-Stiftung
2
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2
Logos Verlag Berlin
2
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Journal of retailing and consumer services
400
Journal of business research : JBR
211
Electronic commerce research
149
International journal of electronic marketing and retailing : IJEMR
115
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
114
Journal of internet commerce
104
Information systems research : ISR
96
Management science : journal of the Institute for Operations Research and the Management Sciences
89
European journal of operational research : EJOR
82
Journal of retailing
80
Journal of electronic commerce research : JECR
75
International journal of electronic commerce : IJEC
72
International journal of internet marketing and advertising : IJIMA
72
International journal of hospitality management
70
International journal of retail & distribution management
68
International journal of business information systems : IJBIS
67
Journal of management information systems : JMIS
65
The international review of retail, distribution and consumer research
65
NBER working paper series
64
International journal of production economics
63
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
63
Electronic commerce research and applications
61
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
55
Transportation research / E : an international journal
53
International journal of retail and distribution management
52
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
52
SpringerLink / Bücher
52
Cogent business & management
51
International journal of e-business research : an official publication of the Information Resources Management Association
51
Working paper / National Bureau of Economic Research, Inc.
51
Asia Pacific journal of marketing and logistics
50
International journal of consumer studies
49
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
46
Electronic markets : the international journal on networked business
45
Information systems and e-business management : ISeB
45
Psychology & marketing
45
International journal of production research
44
NBER Working Paper
44
Technological forecasting & social change : an international journal
44
Electronic markets : EM ; the international journal of electronic commerce and business media
41
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ECONIS (ZBW)
11,429
Other ZBW resources
14
RePEc
3
BASE
2
EconStor
2
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1
Brand followers : motivations and attitudes of consumers to follow brands in social media
Yılmaz, Hakan
;
Enginkaya, Ebru
- In:
International journal of internet marketing and …
9
(
2015
)
1
,
pp. 3-20
Persistent link: https://www.econbiz.de/10011387763
Saved in:
2
Typology of online brand communities : an examination of South Korean automobile online brand communities
Park, Jae Hee
;
McMillan, Sally J.
- In:
Journal of promotion management : JPM
21
(
2015
)
2
,
pp. 143-162
Persistent link: https://www.econbiz.de/10011305331
Saved in:
3
Indian women and Facebook apparels brand communities : a study with reference to Koovs, Myntra and Shein
Kanupriya
- In:
International journal of technology marketing : IJTMkt
15
(
2021
)
2/3
,
pp. 316-331
Persistent link: https://www.econbiz.de/10012693538
Saved in:
4
Transforming visitors into members in online brand communities : evidence from China
Zhou, Zhimin
;
Wu, Jane Peihsun
;
Zhang, Qiyuan
;
Xu, Shen
- In:
Journal of business research : JBR
66
(
2013
)
12
,
pp. 2438-2443
Persistent link: https://www.econbiz.de/10010211316
Saved in:
5
An exploration of online brand community (OBC) engagement and customer's intention to purchase
Tiruwa, Anurag
;
Yadav, Rajan
;
Suri, P. K.
- In:
Journal of Indian business research
8
(
2016
)
4
,
pp. 295-314
Persistent link: https://www.econbiz.de/10011718997
Saved in:
6
Examining relational benefits and costs in an online non-transactional context
Tsimonis, Georgios
;
Dimitriadis, Sergios
;
Koritos, Christos
- In:
International journal of internet marketing and …
12
(
2018
)
2
,
pp. 122-137
Persistent link: https://www.econbiz.de/10011859036
Saved in:
7
Retaining consumer engagement in online retail brand communities
Wong, Amy
;
Chung, Seh Woong
- In:
International journal of retail and distribution management
51
(
2023
)
8
,
pp. 1010-1026
Persistent link: https://www.econbiz.de/10014334350
Saved in:
8
Investigating the impact of online brand communities on online customer engagement and brand loyalty
Gupta, Rajeev
;
Kumar, Vikas
;
Kaushik, Arun Kumar
; …
- In:
Journal of global marketing
36
(
2023
)
4
,
pp. 319-338
Persistent link: https://www.econbiz.de/10014390288
Saved in:
9
Web analytics applications, opportunities and challenges to online retail in India
Kumar, Vikas
;
Ayodeji, Ogunmola Gabriel
- In:
International journal of services and operations …
41
(
2022
)
4
,
pp. 463-485
Persistent link: https://www.econbiz.de/10013257550
Saved in:
10
Online behaviour of luxury fashion brand advocates
Parrott, Guy
;
Danbury, Annie
;
Kanthavanich, Poramate
- In:
Journal of fashion marketing and management
19
(
2015
)
4
,
pp. 360-383
Persistent link: https://www.econbiz.de/10011502872
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