Cohort analysis is a new practical method for e-commerce customers' research, trends in their behavior, and experience during the COVID-19 crisis. The purpose of the research is to validate the efficiency of this method on the e-commerce records data set and find out the critical factors...

The COVID-19 pandemic has affected various sectors in multiple countries, among them the economic sector has been one of the most affected, so the search for tools or measures for the continuation of sales and processes became recurrent, finding in e-business and its components precise tools to...

Small- and Medium-sized Enterprises (SMES) can benefit significantly from investments in e-commerce and e-business. However, the adoption of e-commerce has been quite slow and limited among SMES, especially in transition economies. Interviews were conducted with senior managers from 30...