The Internet allows sellers to track “window shoppers,” consumers who look but do not buy, and to lure them back later by targeting them with an advertised sale. This new technology thus facilitates intertemporal price discrimination, but simultaneously makes it too easy for a seller to...

This paper explores the determinants of the individual´s decision to perform cross-border e-commerce (CBeC). The European Union (EU) is especially interested in the promotion of CBeC because it is an important tool in its strategy to achieve the Digital Single Market in Europe. In this paper...

This paper investigates online and offline consumer choice behavior. Empirical research comparing online and offline consumer behavior has traditionally been based on comparisons between different sets of consumers, and therefore has been unable to isolate the effect of the Internet on consumer...

Realizing the full potential of online shopping requires careful identification of the factors affecting online consumer behaviour. In this paper we model empirically how socio-demographic variables, attitudes and beliefs towards Internet shopping affect both the decision and usage of the online...

This paper analyzes the factors that influence private e-commerce from the demand side in Spain. We use econometric models and a survey of 18,948 individuals for 2003, of which 5,273 are internet users. First, we analyze the determinants of the decision to purchase or not to purchase in the Web...