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~subject:"Online retailing"
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Online retailing
Consumer behaviour
83,550
Konsumentenverhalten
80,433
Marketing management
16,366
Marketingmanagement
16,348
Theorie
13,493
Theory
13,460
Werbung
11,421
Advertising
11,360
Relationship marketing
10,670
Beziehungsmarketing
10,570
Brand management
8,853
Markenführung
8,728
Marktforschung
7,586
Brand image
7,200
Markenimage
7,138
Market research
6,885
USA
6,856
Deutschland
6,578
United States
6,543
Online-Marketing
6,458
Internet marketing
6,438
Germany
6,219
Marketing
6,106
Customer satisfaction
5,995
Kundenzufriedenheit
5,794
Online-Handel
5,775
Social Web
5,751
Social web
5,751
Werbewirkung
5,702
Advertising effects
5,638
Markenartikel
4,821
Brand
4,789
Service quality
4,593
Dienstleistungsqualität
4,527
Einzelhandel
4,517
Retail trade
4,494
Electronic Commerce
4,134
E-commerce
3,996
Experiment
3,632
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2,804
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1,251
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Usman, Osly
19
Kumar, Dr. Vinay
15
Kalia, Prateek
14
Kukar-Kinney, Monika
14
Law, Chun Hung Roberts
13
Rabinovich, Elliot
12
Bauer, Hans H.
11
Benbasat, Izak
11
Breugelmans, Els
11
Chung, Namho
11
Dennis, Charles
11
Baier, Daniel
10
Forsythe, Sandra
10
Khare, Arpita
10
Kim, Minjeong
10
Laroche, Michel
10
McManus, Brian
10
Tan, Yong
10
Akram, Umair
9
Ba, Sulin
9
Bhatnagar, Amit
9
Campo, Katia
9
Cebollada, Javier
9
Choi, Jeonghye
9
Dertwinkel-Kalt, Markus
9
Dwivedi, Yogesh Kumar
9
Elfenbein, Daniel W.
9
Ghose, Anindya
9
Hackl, Franz
9
Köster, Mats
9
Liu, Yong
9
Paul, Justin
9
Pavlou, Paul A.
9
Rana, Nripendra P.
9
Richard, Marie-Odile
9
Sajad Rezaei
9
Schramm-Klein, Hanna
9
Silva, Susana C.
9
Tandon, Urvashi
9
Verhagen, Tibert
9
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National Bureau of Economic Research
17
RWTH Aachen
7
OECD
6
Books on Demand GmbH <Norderstedt>
4
Information Resources Management Association
4
Springer Fachmedien Wiesbaden
4
IGI Global
2
Akademie für Technikfolgenabschätzung in Baden-Württemberg
1
Bauhaus-Universität Weimar / Institut für Europäische Urbanistik
1
Bergische Universität Wuppertal
1
Center of Market Oriented Product and Production Management
1
Centre de recherche pour l'étude et l'observation des conditions de vie
1
Consumer Research and Evaluation Branch
1
Consumer and marketing law
1
Digital Marketing & eCommerce Conference <3., 2022, Barcelona>
1
Edward Elgar Publishing
1
Ekonomski Institut Zagreb
1
Europäische Kommission / Generaldirektion Gesundheit und Verbraucher
1
Europäische Kommission / Generaldirektion Wettbewerb
1
Fraunhofer-Institut für Systemtechnik und Innovationsforschung
1
Friedrich-Schiller-Universität Jena
1
Gesellschaft für Innovatives Marketing
1
Gottlieb Duttweiler Institute
1
Haufe-Lexware GmbH & Co. KG
1
International Association for the Study of Insurance Economics
1
International Conference on Advances in National Brand and Private Label Marketing <11., 2024, Oxford>
1
International Workshop on Consumer Behaviour and Distribution in the e-Grocery Sector <Copenhagen Business School)>
1
KPMG Deutsche Treuhand-Gesellschaft Aktiengesellschaft Wirtschaftsprüfungsgesellschaft / Niederlassung Köln
1
LE Europe <Körperschaft>
1
Leibniz-Institut für Wirtschaftsforschung Halle
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Nomos Verlagsgesellschaft
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Peter Lang GmbH
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Sonderforschungsbereich Quantifikation und Simulation Ökonomischer Prozesse
1
Springer-Verlag GmbH
1
Steinbeis, School of International Business and Entrepreneurship
1
Steinbeis-Hochschule Berlin
1
Steinbeis-Stiftung für Wirtschaftsförderung
1
Technische Universität Dresden
1
Valdani Vicari & Associati
1
Verlag Dr. Kovač
1
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Journal of retailing and consumer services
337
Journal of business research : JBR
168
International journal of electronic marketing and retailing : IJEMR
96
Journal of internet commerce
89
Electronic commerce research
88
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
75
International journal of internet marketing and advertising : IJIMA
61
Information systems research : ISR
58
International journal of retail & distribution management
55
International journal of hospitality management
53
The international review of retail, distribution and consumer research
53
Journal of retailing
52
Cogent business & management
51
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
50
Journal of electronic commerce research : JECR
46
International journal of consumer studies
45
International journal of retail and distribution management
45
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
45
Management science : journal of the Institute for Operations Research and the Management Sciences
44
Asia Pacific journal of marketing and logistics
43
International journal of e-business research : an official publication of the Information Resources Management Association
43
International journal of electronic commerce : IJEC
40
International journal of business information systems : IJBIS
39
Psychology & marketing
37
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
36
Journal of management information systems : JMIS
35
Journal of fashion marketing and management
30
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
27
Electronic commerce research and applications
26
Journal of international consumer marketing
26
Journal of the Academy of Marketing Science
25
International journal of electronic business : IJEB
24
Marketing intelligence & planning
24
Technological forecasting & social change : an international journal
24
Journal of marketing
22
Tourism management : research, policies, practice
22
Information systems and e-business management : ISeB
20
Journal of consumer behaviour
20
International journal of business and globalisation : IJBG
19
International journal of contemporary hospitality management
19
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Source
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ECONIS (ZBW)
5,776
Other ZBW resources
3
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1
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1
How the metaverse influences marketing and competitive advantage of retailers : predictions and key marketing research priorities
Bruni, Roberto
;
Colamatteo, Annarita
;
Mladenović, Dušan
- In:
Electronic commerce research
24
(
2024
)
2
,
pp. 965-982
Persistent link: https://www.econbiz.de/10015062834
Saved in:
2
Are they listening? : designing online recommendations for today's consumers
Lepkowska-White, Elzbieta
- In:
Journal of research in interactive marketing : …
7
(
2013
)
3
,
pp. 182-200
Persistent link: https://www.econbiz.de/10009793426
Saved in:
3
How online consumer segments differ in long-term marketing effectiveness
Reimer, Kerstin
;
Rutz, Oliver J.
;
Pauwels, Koen
- In:
Journal of interactive marketing : a quarterly …
28
(
2014
)
4
,
pp. 271-284
Persistent link: https://www.econbiz.de/10010470964
Saved in:
4
Can offline stores drive online sales?
Wang, Kitty
;
Goldfarb, Avi
- In:
Journal of marketing research : JMR
54
(
2017
)
5
,
pp. 706-719
Persistent link: https://www.econbiz.de/10011762821
Saved in:
5
Competitive pricing and
advertising
strategies for online retailers with "showrooming" and "webrooming"
He, Xiang
;
Li, Michael Zhi-feng
;
Li, Li
;
Li, Jing
;
Hu, Jiao
- In:
European journal of operational research : EJOR
316
(
2024
)
2
,
pp. 617-638
Persistent link: https://www.econbiz.de/10014575556
Saved in:
6
Buying
perfume
in the digital age : a study on e-shoppers' perceptions and typologies
Barbosa, Belem
;
Mahdavi, Mehdi
;
Oliveira, Zaíla
; …
- In:
Asian journal of business and accounting : AJBA
14
(
2021
)
1
,
pp. 1-32
Persistent link: https://www.econbiz.de/10012587268
Saved in:
7
Advertising
versus brokerage model for online trading platforms
Chen, Jianqing
;
Fan, Ming
;
Li, Mingzhi
- In:
Management information systems : mis quarterly
40
(
2016
)
3
,
pp. 575-596
Persistent link: https://www.econbiz.de/10011551068
Saved in:
8
And now a word from our sponsor : do consumers perceive
advertising
on traditional television and online streaming video differently?
Logan, Kelty
- In:
Journal of marketing communications
19
(
2013
)
4
,
pp. 258-276
Persistent link: https://www.econbiz.de/10010187603
Saved in:
9
Leaving something for the imagination : the effect of visual concealment on preferences
Sevilla, Julio
;
Meyer, Robert J.
- In:
Journal of marketing
84
(
2020
)
4
,
pp. 109-126
Persistent link: https://www.econbiz.de/10012231640
Saved in:
10
Plenty of attitude : evaluating measures of attitude toward the site
Boostrom, Robert
;
Balsubramanian, Siva K.
;
Summey, John H.
- In:
Journal of research in interactive marketing : …
7
(
2013
)
3
,
pp. 201-215
Persistent link: https://www.econbiz.de/10009793420
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