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sports marketing -- Perspectives of sport - Opportunities and risks in sports marketing. … management practice. In the course of social and economic development, sports marketing has grown from rudimentary beginnings … addition, megatrends such as digitalisation and globalisation have given new impetus to sports marketing, just as sport itself …
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of logistics and sport management. Methods: It reviews past literature and states that logistics in sport is widely … questions how sport logistics can be positioned at the interface of logistics and sport management science. Both disciplines are … with economics and strategy as areas of sport management (highly) involved with logistics. Sport logistics is defined as a …
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proposed management models and examples. Results of the analysis indicate that it is possible for a facility to provide a full …
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