Narrow search
Showing 1 - 10 of 2,890
Cover Image
How is digitalization affecting agri-food? : new business models, strategies and organizational forms
Annosi, Maria Carmela (ed.); Brunetta, Federica (ed.) - 2021
Persistent link: https://www.econbiz.de/10013182478
Cover Image
Strategies for developing an excellence paradigm of intraorganisational marketing culture and quality management
Saee, John; Mahmood, Zahid - In: Contemporary corporate strategy : global perspectives, (pp. 285-300). 2007
Persistent link: https://www.econbiz.de/10003608029
Cover Image
The marketing dilemma
Baker, Michael John - In: EuroMed journal of business 8 (2013) 2, pp. 104-116
Persistent link: https://www.econbiz.de/10010198171
Cover Image
Marketing in Greece : the reasons of its underdevelopment
Rivero, Orlando; Theodore, John - In: International business and economics research journal 12 (2013) 7, pp. 793-797
Persistent link: https://www.econbiz.de/10009785463
Cover Image
Market-led strategic change : transforming the process of going to market
Piercy, Nigel - 2017 - Fifth edition
Persistent link: https://www.econbiz.de/10011509670
Cover Image
Unternehmen im Wandel und Umbruch : Transformation, Evolution und Neugestaltung privater und öffentlicher Institutionen ; [Tagungsband der 59. Wissenschaftlichen Jahrestagung des V...
Becker, Manfred (contributor); Kloock, Josef (ed.);  … - 1998
Persistent link: https://www.econbiz.de/10000646852
Cover Image
Market-led strategic change : a guide to transforming the process of going to market
Piercy, Nigel - 2002 - 3rd ed
Persistent link: https://www.econbiz.de/10001555390
Cover Image
Strategic change management : marktliche Wertschöpfung als Gegensatz zum Kostenabbau in operativen Prozessen
Krulis-Randa, Jan S. - In: Unternehmen im Wandel - Change Management : mit 11 Tabellen, (pp. 19-39). 1998
Persistent link: https://www.econbiz.de/10001323102
Cover Image
Restructuring Japanese business for growth : strategy, finance, management and marketing perspective
Aggarwal, Raj (ed.) - 1999
Persistent link: https://www.econbiz.de/10001376708
Cover Image
Entrepreneurial marketing : beyond professionalism to creativity, leadership, and sustainability
Kotler, Philip; Kartajaya, Hermawan; Hooi, Den Huan; … - 2023
"Marketing legend Phil Kotler and his colleagues explain why the conventional "professional" approach to marketing is … challenges of the post-pandemic digital world. Entrepreneurial Marketing explains the basics of professional marketing and … marketing operations, but also how this foundation must support entrepreneurial thinking and risk-taking. This marriage of …
Persistent link: https://www.econbiz.de/10013462527