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Manufacturers increasingly look to digitalization to drive service growth. However, success is far from guaranteed, and many firms focus too much on technology. Adopting a discovery-oriented, theories-in-use approach, this study examines the strategic organizational shifts that underpin digital...
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Although digital technology has altered the innovation processes of firms in every industry, the existing literature continues to describe innovation as a sequence of two discrete and unidirectional activities: creation and diffusion. This study proposes that digital innovation should instead be...
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"Interconnecting the concepts of sustainability, innovation and societal transformation, this book explains how organizations have successfully transformed themselves and wider society to foster a more sustainable future, and also identifies the difficulties and challenges along the way. Part of...
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