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Formatively-measured constructs (FMCs) are increasingly used in marketing research as well as in other disciplines. Although constructs operationalized by means of formative indicators have mostly been placed in exogenous positions in structural equation models, they also frequently occupy...
Persistent link: https://www.econbiz.de/10010352813
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Formatively-measured constructs (FMCs) are increasingly used in marketing research as well as in other disciplines. Although constructs operationalized by means of formative indicators have mostly been placed in exogenous positions in structural equation models, they also frequently occupy...
Persistent link: https://www.econbiz.de/10010344839
Persistent link: https://www.econbiz.de/10010474916
Persistent link: https://www.econbiz.de/10010474920