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Personality psychology
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
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When feeling younger depends on others : the effects of social cues on older consumers
Amatulli, Cesare
;
Peluso, Alessandro M.
;
Guido, Gianluigi
; …
- In:
Journal of consumer research : JCR ; an …
45
(
2018
)
4
,
pp. 691-709
Persistent link: https://www.econbiz.de/10011951042
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"We" or "me" consumer goods : a cross-national look at self-construal and gender in product choice
Ackerman, David
;
Chung, Christina
- In:
Journal of global scholars of marketing science : …
22
(
2012
)
1
,
pp. 70-82
Persistent link: https://www.econbiz.de/10010405831
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