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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Beyond expectations : the effect of regulatory focus on consumer satisfaction
Trudel, Remi
;
Murray, Kyle B.
;
Cotte, June
- In:
International journal of research in marketing : IJRM ; …
29
(
2012
)
1
,
pp. 93-97
Persistent link: https://www.econbiz.de/10009554309
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The recycled self : consumers' disposal decisions of identity-linked products
Trudel, Remi
;
Argo, Jennifer J.
;
Meng, Matthew D.
- In:
Journal of consumer research : JCR ; an …
43
(
2016
)
2
,
pp. 246-264
Persistent link: https://www.econbiz.de/10011550985
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