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Consumer behaviour
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Journal of retailing and consumer services
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Performing the field : the role of the researcher's identity & self in conducting interpretive consumer research
Eccles, Sue
(
contributor
);
Elms, Jonathan
(
contributor
)
-
2005
Persistent link: https://www.econbiz.de/10003140869
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2
Investigating the impact of shopper personality on behaviour in immersive Virtual Reality store environments
Schnack, Alexander
;
Wright, Malcolm J.
;
Elms, Jonathan
- In:
Journal of retailing and consumer services
61
(
2021
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012581931
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