Being a retailer : narratives not on display
Year of publication: |
2022
|
---|---|
Authors: | Ruth, Damian ; Gunn, Frances ; Elms, Jonathan |
Published in: |
International journal of retail and distribution management. - Bingley : Emerald, ISSN 1758-6690, ZDB-ID 2032071-1. - Vol. 50.2022, 5, p. 581-598
|
Subject: | Entrepreneur | Narratives | SMEs | Strategy-as-practice | KMU | SME | Einzelhandel | Retail trade | Narrative Methode | Narrative method | Entrepreneurship | Entrepreneurship approach | Großbritannien | United Kingdom |
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