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International journal of market research : JMRS ; the journal of the Market Research Society
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Comparing survey ranking question formats in mail surveys
Smyth, Jolene D.
;
Olson, Kristen
;
Burke, Allison
- In:
International journal of market research : JMRS ; the …
60
(
2018
)
5
,
pp. 502-516
Persistent link: https://www.econbiz.de/10011962739
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