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Wettbewerbsvorteil für ein Unternehmen sein.Die vorliegende Arbeit liefert eine Übersicht und Evaluation der bedeutendsten Messverfahren …
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This paper explores the reputations of 63 German firms over the period 1988 to1998. It considers what factors may affect firm reputations, and how and whyreputations change over time. The reputation data come from Manager Magazin’ssurvey that is similar to the one compiled annually in the US by...
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Is the reputation of a firm tradable when the change in ownership is observable?We consider a competitive market in which a share of owners must retire ineach period. New owners bid for the firms that are for sale. Customers learn theowners type, which reflects the quality of the good or service...
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