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Mass behaviour change amid COVID-19 : how public health information and social norms explain the transformation
Carlini, Joan; Fry, Marie-Louise; Grace, Debra; Fox, Melissa - In: Health marketing quarterly 40 (2023) 4, pp. 352-374
Persistent link: https://www.econbiz.de/10014422171
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Who is the biggest loser? : fat news coverage is a barrier to healthy lifestyle promotion
Previte, Josephine; Gurrieri, Lauren - In: Health marketing quarterly 32 (2015) 4, pp. 330-349
Persistent link: https://www.econbiz.de/10011428637
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A services approach to social marketing programs
Russell-Bennett, Rebekah; Previte, Josephine; Gallegos, … - In: Contemporary issues in social marketing, (pp. 111-140). 2013
Persistent link: https://www.econbiz.de/10011431916
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Women’s bodies as sites of control : inadvertent stigma and exclusion in social marketing
Gurrieri, Lauren; Previte, Josephine; Brace-Govan, Jan - In: Journal of macromarketing : examining the interactions … 33 (2013) 2, pp. 128-143
Persistent link: https://www.econbiz.de/10009756536
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The value of health and wellbeing : an empirical model of value creation in social marketing
Zainuddin, Nadia; Russell-Bennett, Rebekah; Previte, … - In: European journal of marketing : EJM 47 (2013) 9, pp. 1504-1524
Persistent link: https://www.econbiz.de/10010189411
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Emerging adult gamers and their diet : a socio-ecological approach to improve health behaviour
Micallef, David; Parker, Lukas; Brennan, Linda; … - In: Journal of social marketing : JSOCM 14 (2024) 1, pp. 95-113
Persistent link: https://www.econbiz.de/10015061312