maize in Mali, the organization of the marketing channels and players, and the characteristics of the main consumption …

Clearance pricing and end of season inventory management are challenging and important problems in retailing. Sales … time to react to observed sales, and pricing errors result in either loss of potential revenue or excess inventory to be …

compete for market share, they draw considerable in the food marketing and industrial organization literature. The objective … of this study is to examine how coupons impact retailers’ pricing decisions. Specifically, this study explores how … retailer pricing and couponing change based on competitor’s coupon issuance; and whether different types of coupons …

readily and in a manner hitherto impossible. Underpinning these interactions, auction pricing mechanisms have enabled … Internet transactions in novel ways. Despite this massive growth and new medium, empirical work in marketing and economics on … essay, ``Sponsored Search Auctions: Research Opportunities in Marketing,'' outlines areas of future inquiry that I intend …

objectives. There are two main pricing strategies that firms may use to defend against a competitive market entry. The first of … these options, limit pricing (or entry deterring price), may be utilized prior to competitive entry. The second option …, aggressive (predatory) pricing, may be executed post-entry. The effectiveness of both of these options is still controversial …

this approach offers a framework for water utilitiesto structure their service delivery with appropriate pricing and serve …

marketing mix strategies. The use of standardized strategies for these niches with different perception and behavior linkages …