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Profisport
Social Marketing
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Social marketing
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1992-2011
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running
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Sport marketing quarterly : preferred journal of the Sport Marketing Association
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Differentiation of social marketing and cause-related marketing in US professional sport
Pharr, Jennifer R.
;
Lough, Nancy L.
- In:
Sport marketing quarterly : preferred journal of the …
21
(
2012
)
2
,
pp. 90-103
Persistent link: https://www.econbiz.de/10009579952
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