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More or less : a model and empirical evidence on preferences for under- and overpayment in trade-in transactions
Kim, Jungkeun; Rao, Raghunath Singh; Kim, Kyeongheui; … - In: Journal of marketing research : JMR 48 (2011) 1, pp. 157-171
Persistent link: https://www.econbiz.de/10008858630
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Search for the underlying mechanism of framing effects in multi-alternative and multi-attribute decision situations
Kim, Jungkeun; Kim, Jae-eun; Marshall, Roger - In: Journal of business research : JBR 67 (2014) 3, pp. 388-385
Persistent link: https://www.econbiz.de/10010245239
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Different or similar choices : the effect of decision framing on variety seeking in travel bundle packages
Kim, Jungkeun; Kim, Peter Beomcheol; Kim, Jae-Eun - In: Journal of travel research : a quarterly publication of … 57 (2018) 1, pp. 99-115
Persistent link: https://www.econbiz.de/10011915341
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Airline communication message strategies during crisis
Kim, Seongseop; Kim, Jungkeun; Choi, Youngjoon - In: Tourism review 78 (2023) 6, pp. 1452-1465
Persistent link: https://www.econbiz.de/10014511723
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Compensatory consumption and unplanned purchases : the moderating role of the decision frame effect
Kim, Jungkeun; Lee, Eunji; Park, Suh-Young Irene; … - In: Journal of travel and tourism marketing 41 (2024) 2, pp. 186-207
Persistent link: https://www.econbiz.de/10014513631