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~subject:"Relationship marketing"
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Relationship marketing
Theorie
623,213
Theory
608,315
Consumer behaviour
82,055
Konsumentenverhalten
79,574
USA
46,643
United States
45,288
Innovationsmanagement
36,838
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33,913
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13,887
Wirtschaftswachstum
13,818
Technological change
13,568
Spieltheorie
13,200
Economic growth
13,179
Innovationsdiffusion
12,750
Zeitreihenanalyse
12,748
Innovation diffusion
12,503
Game theory
12,480
Time series analysis
12,378
Beziehungsmarketing
11,159
Wettbewerb
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Bruhn, Manfred
54
Homburg, Christian
49
Han, Heesup
41
Huber, Frank
36
Hollebeek, Linda D.
34
Herrmann, Andreas
33
Piller, Frank T.
31
Kumar, V.
30
Verhoef, Peter C.
30
Mattila, Anna S.
29
Bauer, Hans H.
25
Reichwald, Ralf
25
Loureiro, Sandra Maria Correia
23
Rather, Raouf Ahmad
20
Klaus, Philipp
19
Prentice, Catherine
19
Stauss, Bernd
19
Bang, Nguyen
18
Matzler, Kurt
18
Ahlert, Dieter
17
Ahn, Jiseon
17
Gil Saura, Irene
17
Hennig-Thurau, Thorsten
17
Mittal, Vikas
17
Swoboda, Bernhard
17
Usman, Osly
17
Wangenheim, Florian von
17
Gustafsson, Anders
16
Günter, Bernd
16
Khan, Imran
16
Krafft, Manfred
16
Grewal, Dhruv
15
Helm, Sabrina
15
Hyun, Sunghyup Sean
15
Lemon, Katherine N.
15
Reinartz, Werner J.
15
Schramm-Klein, Hanna
15
So, Kevin Kam Fung
15
Wong, IpKin Anthony
15
Balaji, M. S.
14
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Springer Fachmedien Wiesbaden
10
American Marketing Association
8
IGI Global
4
Fördergesellschaft Marketing an der Universität Augsburg
3
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
3
Völkerbund / Sub-Committee of Experts for the Unification of Customs Tariff Nomenclature
3
De Gruyter Oldenbourg
2
Edward Elgar Publishing
2
Friedrich-Schiller-Universität Jena
2
INSEAD
2
National Bureau of Economic Research
2
NetLibrary, Inc
2
Springer-Verlag GmbH
2
Svenska Handelshögskolan <Helsinki>
2
A. C. Nielsen Company <Chicago-Schaumburg, Ill.>
1
A. C. Nielsen Company <Northbrook, Ill.>
1
AMA Summer Academic Conference <2021, Online>
1
AMA Summer Academic Conference <2023, San Francisco, Calif.>
1
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
1
AMA Winter Academic Conference <2020, San Diego, Calif.>
1
AMA Winter Academic Conference <2024, Online>
1
AMA Winter Academic Conference <2024, Saint Pete Beach, Fla.>
1
Bertelsmann Stiftung
1
Business Decisions Limited <Royal Tunbridge Wells>
1
Customs Co-operation Council
1
Deutsche Gesellschaft für Logistik
1
Deutscher Universitäts-Verlag GmbH
1
Deutschland / Bundeswehr / Universität Hamburg
1
Dienstleistungsmarketing-Workshop <8, 2001, Innsbruck>
1
Droege & Comp. <Düsseldorf>
1
Econometrisch Instituut <Rotterdam>
1
Erasmus Research Institute of Management
1
Eric Cuvillier <Firma>
1
European Marketing Academy
1
FOM-Hochschule für Oekonomie & Management
1
Fachhochschule Stralsund / Fachbereich Wirtschaft
1
Forschungsinstitut für Rationalisierung e.V. an der RWTH Aachen
1
Fraunhofer-Informationszentrum Raum und Bau
1
Fraunhofer-Institut für Arbeitswirtschaft und Organisation
1
Frühjahrstagung Wirtschaftsinformatik <1998, Hamburg>
1
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Journal of retailing and consumer services
463
Journal of business research : JBR
381
International journal of hospitality management
168
The journal of services marketing
124
The journal of product & brand management
98
Journal of the Academy of Marketing Science
89
SpringerLink / Bücher
83
The journal of brand management : an international journal
83
Industrial marketing management : the international journal for industrial and high-tech firms
81
Gabler Edition Wissenschaft
79
Cogent business & management
76
Journal of hospitality marketing & management
76
Psychology & marketing
75
Asia Pacific journal of marketing and logistics
69
Journal of travel and tourism marketing
69
The service industries journal
69
International journal of contemporary hospitality management
68
Journal of strategic marketing
67
Journal of retailing
66
Journal of service management
58
Journal of marketing
57
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
55
European journal of marketing : EJM
54
Marketing intelligence & planning
54
The international review of retail, distribution and consumer research
54
Services marketing quarterly
52
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
49
Journal of service research : JSR
49
International journal of retail & distribution management
48
Tourism management : research, policies, practice
48
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
46
International journal of internet marketing and advertising : IJIMA
44
Service business
43
International journal of retail and distribution management
42
The international journal of bank marketing : IJBM
42
European journal of operational research : EJOR
41
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
39
The journal of business & industrial marketing
39
International journal of electronic marketing and retailing : IJEMR
38
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
38
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ECONIS (ZBW)
11,135
Other ZBW resources
44
BASE
1
USB Cologne (EcoSocSci)
1
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1
Managing customers' adoption barriers
Heß, Silke Claudia
-
2009
Persistent link: https://www.econbiz.de/10003859478
Saved in:
2
Nutzungsprozesse als Ausgangspunkt des Innovationsmanagements
Ehret, Michael
- In:
Perspektiven des Dienstleistungsmarketing : …
,
(pp. 189-241)
.
1998
Persistent link: https://www.econbiz.de/10001299611
Saved in:
3
Innovative user engagement and playfulness on adoption intentions of technological products : evidence from SEM-based multivariate approach
Hussain, Saima
;
Qazi, Sara
;
Ahmed, Rizwan Raheem
; …
- In:
Economic research
32
(
2019
)
1,1
,
pp. 555-577
Persistent link: https://www.econbiz.de/10012388213
Saved in:
4
The role of innovation on Indian retail industry
Khaled, Amgad S.
;
Ahmed, Salma
;
Yahya, Ali Thabit
; …
- In:
International journal of business innovation and …
23
(
2020
)
4
,
pp. 435-452
Persistent link: https://www.econbiz.de/10012507085
Saved in:
5
Einführung innovativer Systemgeschäfte : eine empirische Untersuchung telematikunterstützter Mobilitätsdienste
Eckhoff, Andreas
-
2001
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001599480
Saved in:
6
Kundenorientierung im Innovationsprozess : e. Untersuchung der Kunden-Hersteller-Interaktion in Konsumgütermärkten
Lüthje, Christian
-
2000
Persistent link: https://www.econbiz.de/10013429615
Saved in:
7
Simulating the evolution of market shares : the effects of customer learning and local network externalities
Zhao, Liangjie
;
Duan, Wenqi
- In:
Computational economics
43
(
2014
)
1
,
pp. 53-70
Persistent link: https://www.econbiz.de/10010249725
Saved in:
8
An extended Bass Model on consumer quantity of B2C commerce platforms
Li, Xiaoyu
;
Yuan, Jiahong
;
Shi, Yan
;
Wang, Tianteng
; …
- In:
Electronic commerce research
20
(
2020
)
3
,
pp. 609-628
Persistent link: https://www.econbiz.de/10012287521
Saved in:
9
Innovativität von Unternehmen - Operationalisierung und Wirkungsmechanismen aus einer konsumentenorientierten Perspektive
Kunz, Werner H.
-
2007
Persistent link: https://www.econbiz.de/10003427441
Saved in:
10
Produktentwicklung im Dialog mit Konsumenten
Raabe, Thorsten
- In:
Marketing im gesellschaftlichen Dialog
,
(pp. 267-280)
.
1996
Persistent link: https://www.econbiz.de/10001293762
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