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~subject:"Relationship marketing"
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Relationship marketing
Consumer behaviour
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4,367
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Großbritannien
3,766
Food consumption
3,748
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Werbewirkung
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Verbraucherverhalten
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Electronic Commerce
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Han, Heesup
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Loureiro, Sandra Maria Correia
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Huber, Frank
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Rather, Raouf Ahmad
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Klaus, Philipp
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Prentice, Catherine
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Bang, Nguyen
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Ahn, Jiseon
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Usman, Osly
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Gustafsson, Anders
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Herrmann, Andreas
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Khan, Imran
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Gil Saura, Irene
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Grewal, Dhruv
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Lemon, Katherine N.
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Mittal, Vikas
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Schramm-Klein, Hanna
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So, Kevin Kam Fung
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Swoboda, Bernhard
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Wangenheim, Florian von
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Wong, IpKin Anthony
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Balaji, M. S.
14
Foscht, Thomas
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Hyun, Sunghyup Sean
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Japutra, Arnold
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Quach, Sara
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Sesé, F. Javier
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Das, Gopal
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Evanschitzky, Heiner
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McDonald, Heath
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Sreejesh, S.
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Bilgihan, Anil
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A. C. Nielsen Company <Northbrook, Ill.>
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AMA Summer Academic Conference <2021, Online>
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AMA Summer Academic Conference <2023, San Francisco, Calif.>
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AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
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AMA Winter Academic Conference <2020, San Diego, Calif.>
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AMA Winter Academic Conference <2024, Online>
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AMA Winter Academic Conference <2024, Saint Pete Beach, Fla.>
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Society for Consumer Psychology.
1
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Journal of retailing and consumer services
459
Journal of business research : JBR
358
International journal of hospitality management
164
The journal of services marketing
116
The journal of product & brand management
97
The journal of brand management : an international journal
83
Journal of the Academy of Marketing Science
77
Psychology & marketing
75
Cogent business & management
74
Journal of hospitality marketing & management
73
Asia Pacific journal of marketing and logistics
68
International journal of contemporary hospitality management
68
Journal of travel and tourism marketing
68
Journal of retailing
66
Journal of strategic marketing
65
The service industries journal
65
Industrial marketing management : the international journal for industrial and high-tech firms
58
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
55
Journal of service management
55
The international review of retail, distribution and consumer research
54
Marketing intelligence & planning
52
Journal of marketing
51
European journal of marketing : EJM
50
International journal of retail & distribution management
49
Journal of service research : JSR
49
Services marketing quarterly
49
Tourism management : research, policies, practice
47
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
46
International journal of internet marketing and advertising : IJIMA
44
SpringerLink / Bücher
44
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
42
International journal of retail and distribution management
42
The international journal of bank marketing : IJBM
41
Service business
40
International journal of electronic marketing and retailing : IJEMR
38
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
36
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
36
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
36
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
35
International journal of consumer studies
32
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ECONIS (ZBW)
8,807
Other ZBW resources
46
BASE
1
USB Cologne (EcoSocSci)
1
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1
The role of brand communications in consumer purchases of organic foods : a research framework
Anisimova, Tatiana
;
Sultan, Parves
- In:
Journal of food products marketing
20
(
2014
)
5
,
pp. 511-532
Persistent link: https://www.econbiz.de/10010465697
Saved in:
2
Understanding food truck customers : selection attributes and customer segmentation
Choi, Hayeon
;
Choi, Eun-Kyong
;
Yoon, Borham
;
Joung, Hyun-Woo
- In:
International journal of hospitality management
90
(
2020
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012300794
Saved in:
3
Advertising the US. National Organic standard : a well-intentioned cue lost in the shuffle?
Guion, Deirdre T.
;
Stanton, Julie V.
- In:
Journal of promotion management : JPM
18
(
2012
)
4
,
pp. 514-535
Persistent link: https://www.econbiz.de/10009678848
Saved in:
4
Organic food corporate image and customer co-developing behavior : the mediating role of consumer trust and purchase intention
Yu, Weiping
;
Han, Xiaoyun
;
Ding, Lei
;
He, Mingli
- In:
Journal of retailing and consumer services
59
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012433779
Saved in:
5
The effects of green consumer empowerment in advertising on corporate evaluations and purchase intention : the case of organic food
Yang, Xisi
;
Weber, Anja
;
Grimm, Anna-Katharina
- In:
Review of managerial science : RMS
16
(
2022
)
6
,
pp. 1877-1909
Persistent link: https://www.econbiz.de/10013457793
Saved in:
6
Toward a better understanding of the attitude-behavior gap in organic food conative loyalty : a moderation and moderated mediation analysis
Anisimova, Tatiana
;
Weiss, Jan
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
6
,
pp. 1474-1493
Persistent link: https://www.econbiz.de/10014286063
Saved in:
7
Trustworthy brand signals, price fairness and organic food restaurant brand loyalty
Konuk, Faruk Anıl
- In:
Management decision
61
(
2023
)
10
,
pp. 3035-3052
Persistent link: https://www.econbiz.de/10014428469
Saved in:
8
Regional- und ökologieorientiertes Marketing : Entwicklung einer Marketing-Konzeption für naturschutzgerecht erzeugte Nahrungsmittel aus dem niedersächsischen Elbetal
Wirthgen, Antje
-
2003
Persistent link: https://www.econbiz.de/10001742966
Saved in:
9
Das Ehrenberg-Modell zur Prognose des Wiederkäuferverhaltens : eine empirische Überprüfung bei Produkten des täglichen Bedarfs
Righetti, Claudio
-
1997
Persistent link: https://www.econbiz.de/10000622319
Saved in:
10
The influence of agritourism on niche meats loyalty and purchasing
Kline, Carol
;
Barbieri, Carla
;
LaPan, Chantell
- In:
Journal of travel research : a quarterly publication of …
55
(
2016
)
5
,
pp. 643-658
Persistent link: https://www.econbiz.de/10011486277
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