Similar Search Results

Rectifying failure of service : how customer perceptions of justice affect their emotional reponse and social media testimonial

Kim, Eojina; Tang, Liang - In: Journal of hospitality marketing & management 25 (2016) 7/8, pp. 897-924

Persistent link: https://www.econbiz.de/10011621365

Online customer engagement through blogs in India

Verma, Sanjeev - In: Journal of internet commerce 13 (2014) 1/4, pp. 282-301

Persistent link: https://www.econbiz.de/10010474776

The effect of cross-cultural dimensions on the manifestation of customer engagement behaviors

Connell, Cara; Marciniak, Ruth; Carey, Lindsey Drylie - In: Journal of international marketing 31 (2023) 1, pp. 32-48

Persistent link: https://www.econbiz.de/10014233448

Identifying value-creating aspects in luxury hotel services via third-party online reviews : a cross-cultural study

Tsiotsou, Rodoula H. - In: International journal of retail and distribution management 50 (2022) 2, pp. 183-205

Persistent link: https://www.econbiz.de/10013397924

An investigation into gamification as a customer engagement experience environment

Harwood, Tracy; Garry, Tony - In: The journal of services marketing 29 (2015) 6/7, pp. 533-546

Persistent link: https://www.econbiz.de/10011418363

Antecedents and outcomes of brand love : the mediating role of brand loyalty

Bıçakcıoğlu, Nilay; İpek, İlayda; Bayraktaroğlu, Gül - In: Journal of marketing communications 24 (2018) 8, pp. 863-877

Persistent link: https://www.econbiz.de/10011976104

Consumers' self-congruence with a "Liked" brand : cognitive network influence and brand outcomes

Wallace, Elaine; Buil, Isabel; De Chernatony, Leslie - In: European journal of marketing : EJM 51 (2017) 2, pp. 367-390

Persistent link: https://www.econbiz.de/10011661710

The effects of social media on emotions, brand relationship quality, and word of mouth : an empirical study of music festival attendees

Hudson, Simon; Roth, Martin S.; Madden, Thomas Justin; … - In: Tourism management : research, policies, practice 47 (2015), pp. 68-76

Persistent link: https://www.econbiz.de/10010499497

How hotel companies can foster customer sociability behaviour on facebook?

Vaičiukynaitė, Eglė; Gatautis, Rimantas - In: Journal of business economics and management 19 (2018) 4, pp. 630-647

that foster customer sociability behaviour regarding likes, comments, shares and emotion expressions on Facebook in …, comments and emotional expressions on Facebook. The number of likes, comments and emotion expressions can be facilitated by … images with humans. Messages accompanied with social words exhibit customer comments and emotion expressions. …

Persistent link: https://www.econbiz.de/10012174909

Exploring online customer engagement with hospitality products and its relationship with involvement, emotional states, experience and brand advocacy

Bilro, Ricardo Godinho; Loureiro, Sandra Maria Correia; … - In: Journal of hospitality marketing & management 28 (2019) 2, pp. 147-171

Persistent link: https://www.econbiz.de/10012176591

1
2
3
4
5
6
7
8
9
10
Next
Last