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~subject:"Relationship marketing"
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Relationship marketing
Konsumentenverhalten
79,110
Consumer behaviour
78,677
Finanzdienstleistung
12,211
Financial services
11,793
Theorie
10,193
Theory
10,020
Beziehungsmarketing
9,025
Markenführung
7,372
Brand management
7,369
Markenimage
6,535
Brand image
6,511
USA
5,732
Verbraucherschutz
5,557
Deutschland
5,533
Online-Handel
5,494
Online retailing
5,480
United States
5,453
Kundenzufriedenheit
5,452
Customer satisfaction
5,449
Germany
4,945
Social Web
4,784
Social web
4,782
Dienstleistungsqualität
4,389
Service quality
4,385
Online-Marketing
4,381
Internet marketing
4,357
Markenartikel
4,226
Brand
4,222
Einzelhandel
4,125
Consumer protection
4,067
Retail trade
4,039
Electronic Commerce
3,789
E-commerce
3,649
Werbewirkung
3,565
Verbraucherverhalten
3,562
Advertising effects
3,527
Experiment
3,338
Emotion
3,154
Werbung
2,959
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1,447
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Han, Heesup
40
Hollebeek, Linda D.
33
Mattila, Anna S.
28
Verhoef, Peter C.
26
Kumar, V.
24
Loureiro, Sandra Maria Correia
23
Huber, Frank
22
Herrmann, Andreas
20
Klaus, Philipp
20
Prentice, Catherine
19
Rather, Raouf Ahmad
19
Bang, Nguyen
18
Usman, Osly
17
Ahn, Jiseon
16
Khan, Imran
16
Gil Saura, Irene
15
Grewal, Dhruv
15
Lemon, Katherine N.
15
Mittal, Vikas
15
Schramm-Klein, Hanna
15
So, Kevin Kam Fung
15
Swoboda, Bernhard
15
Wangenheim, Florian von
15
Wong, IpKin Anthony
15
Balaji, M. S.
14
Foscht, Thomas
14
Gustafsson, Anders
14
Hyun, Sunghyup Sean
14
Japutra, Arnold
14
Quach, Sara
14
Sesé, F. Javier
14
Das, Gopal
13
Evanschitzky, Heiner
13
McDonald, Heath
13
Rahman, Zillur
13
Sreejesh, S.
13
Tanford, Sarah
13
Veloutsou, Cleopatra
13
Aksoy, Lerzan
12
Bauer, Hans H.
12
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American Marketing Association
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Springer Fachmedien Wiesbaden
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IGI Global
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Völkerbund / Sub-Committee of Experts for the Unification of Customs Tariff Nomenclature
3
De Gruyter Oldenbourg
2
Friedrich-Schiller-Universität Jena
2
NetLibrary, Inc
2
Springer-Verlag GmbH
2
A. C. Nielsen Company <Chicago-Schaumburg, Ill.>
1
A. C. Nielsen Company <Northbrook, Ill.>
1
AMA Summer Academic Conference <2021, Online>
1
AMA Summer Academic Conference <2023, San Francisco, Calif.>
1
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
1
AMA Winter Academic Conference <2020, San Diego, Calif.>
1
Bertelsmann Stiftung
1
Customs Co-operation Council
1
Deutschland / Bundeswehr / Universität Hamburg
1
Edward Elgar Publishing
1
Eric Cuvillier <Firma>
1
European Marketing Academy
1
FinanzBuch Verlag
1
Fraunhofer-Informationszentrum Raum und Bau
1
Fördergesellschaft Marketing an der Universität Augsburg
1
Gesellschaft für Ökologische Kommunikation mbH
1
GfK Nürnberg, Gesellschaft für Konsum-, Markt- und Absatzforschung
1
Graduate School of Business Administration
1
Hamburger Wirtschaftsrechtstag <7, 2004, Hamburg>
1
Haufe-Lexware GmbH & Co. KG
1
INSEAD
1
Institut für Finanz- und Aktuarwissenschaften <Ulm>
1
Institut für Markt- und Distributionsforschung <Köln>
1
Intergovernmental Maritime Consultative Organization
1
Kanada / Department of Industry, Trade and Commerce
1
Landesanstalt für Medien Nordrhein-Westfalen
1
Leibniz-Fachhochschule
1
Leipziger Universitätsverlag GmbH
1
Logos Verlag Berlin
1
Manz'sche Verlags- und Universitätsbuchhandlung
1
MultiPart Garantie AG
1
MultiPart Garantie AG <Ringsheim>
1
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Published in...
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Journal of retailing and consumer services
460
Journal of business research : JBR
360
International journal of hospitality management
164
The journal of services marketing
119
The journal of product & brand management
97
The journal of brand management : an international journal
77
Journal of the Academy of Marketing Science
76
Psychology & marketing
75
Cogent business & management
74
Journal of hospitality marketing & management
73
The service industries journal
71
Journal of strategic marketing
70
Asia Pacific journal of marketing and logistics
68
International journal of contemporary hospitality management
68
Journal of travel and tourism marketing
68
Journal of retailing
67
Industrial marketing management : the international journal for industrial and high-tech firms
58
Journal of service management
57
The international review of retail, distribution and consumer research
54
SpringerLink / Bücher
52
European journal of marketing : EJM
51
Journal of marketing
51
Marketing intelligence & planning
51
Journal of service research : JSR
49
Services marketing quarterly
49
The international journal of bank marketing : IJBM
49
International journal of retail & distribution management
48
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
48
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
47
Tourism management : research, policies, practice
47
International journal of internet marketing and advertising : IJIMA
44
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
44
International journal of retail and distribution management
42
Service business
40
Journal of financial services marketing : JFSM
39
International journal of electronic marketing and retailing : IJEMR
38
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
36
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
36
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
36
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
35
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Source
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ECONIS (ZBW)
9,010
BASE
1
RePEc
1
USB Cologne (EcoSocSci)
1
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date (oldest first)
1
Financial services advisory : individualisation and the role of customer data
Kaiser, Marcus
-
2009
Persistent link: https://www.econbiz.de/10003815788
Saved in:
2
Understanding the role of social media marketing and technology adoption model in shaping customer adoption of digital banking
Basoeki, Jonathan Bagus Pradhana
;
Agus, Anna Amalyah
- In:
The South East Asian journal of management
17
(
2023
)
2
,
pp. 50-73
Persistent link: https://www.econbiz.de/10014429032
Saved in:
3
Understanding online gamers' intentions to play games online and effects on their loyalty : an integration of IDT, TAM and TPB
Agag, Gomaa M.
;
Khashan, Mohamed A.
;
ElGayaar, Mohammed H.
- In:
Journal of customer behaviour
18
(
2019
)
2
,
pp. 101-130
Persistent link: https://www.econbiz.de/10012257454
Saved in:
4
Influence of retailers' commitment to sustainable development on store image, consumer loyalty and consumer boycotts : proposal for amodel using the theory of planned behavior
Lavorata, Laure
- In:
Journal of retailing and consumer services
21
(
2014
)
6
,
pp. 1021-1027
Persistent link: https://www.econbiz.de/10010437678
Saved in:
5
The influence of active and passive customer behavior on switching in customer relationships
Roos, Inger
;
Gustafsson, Anders
- In:
Managing service quality : MSQ ; an international journal
21
(
2011
)
5
,
pp. 448-464
Persistent link: https://www.econbiz.de/10009315790
Saved in:
6
Influence on consumer attitude toward online brand community on revisit intention and brand trust
Jung, Na Young
;
Kim, Soohyun
;
Kim, Soyoung
- In:
Journal of retailing and consumer services
21
(
2014
)
4
,
pp. 581-589
Persistent link: https://www.econbiz.de/10010388522
Saved in:
7
The long and the short of eCommerce intentions : examining the distinguishing effect of time orientation between behavioral intentions and behavioral goals
Campbell, Damon E.
;
Parboteeah, D. Veena
- In:
Review of business information systems
18
(
2014
)
1
,
pp. 1-13
Persistent link: https://www.econbiz.de/10010373691
Saved in:
8
Antecedents and consequents of consumers not adopting e-commerce
Mainardes, Emerson Wagner
;
Souza, Irailton Melo de
; …
- In:
Journal of retailing and consumer services
55
(
2020
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012269070
Saved in:
9
Understanding customers' usage behavior towards online banking services : an integrated risk-benefit framework
Kaur, Simarpreet
;
Arora, Sangeeta
- In:
Journal of financial services marketing
28
(
2023
)
1
,
pp. 74-98
Persistent link: https://www.econbiz.de/10014251403
Saved in:
10
Exploring the visitors' decision-making process for Airbnb and hotel accommodations using value-attitude-behavior and theory of planned behavior
Tajeddini, Kayhan
;
Mostafa Rasoolimanesh, S.
;
Gamage, …
- In:
International journal of hospitality management
96
(
2021
),
pp. 1-14
Persistent link: https://www.econbiz.de/10012585666
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