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~subject:"Relationship marketing"
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Relationship marketing
Konsumentenverhalten
1,315
Consumer behaviour
1,310
Theorie
457
Theory
439
Markenführung
418
Brand management
413
Beziehungsmarketing
395
Marketing
287
Customer satisfaction
281
Brand image
278
Markenimage
275
Kundenzufriedenheit
266
Marketing management
256
Marketingmanagement
256
marketing
248
Service quality
233
Brand
229
Dienstleistungsqualität
224
Internet marketing
216
Social Web
215
Online-Marketing
214
Social web
213
Markenartikel
203
E-commerce
181
Einzelhandel
178
Retail trade
178
Electronic Commerce
171
Online-Handel
169
Online retailing
165
Advertising
163
Internet
159
Preismanagement
158
Pricing strategy
157
India
137
Innovation
134
Werbung
134
Werbewirkung
128
Advertising effects
125
Indien
125
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291
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112
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Graue Literatur
21
Non-commercial literature
21
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20
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English
391
Undetermined
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German
3
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Volle, Pierre
9
Camilleri, Mark Anthony
7
Dawes, John
5
Khamitov, Mansur
5
Lianos, Gerasimos
5
Sloev, Igor
5
Thomson, Matthew
5
Verhoef, Peter C.
5
Dastane, Dr Omkar
4
Essl, Andrea
4
Fader, Peter
4
Georgiev, Marin
4
Kosfeld, Michael
4
Kröll, Markus
4
Piller, Frank T.
4
Terziev, Venelin
4
Vlachos, Pavlos A.
4
Dabija, Dan-Cristian
3
Franses, Philip Hans
3
Leeuwen, Eveline S. van
3
Monnot, Elisa
3
Neuts, Bart
3
Nuangjamnong, Chompu
3
Pahwa, Manvinder Singh
3
Reniou, Fanny
3
Romão, João
3
Ahmed Hassaan Mohammed Ali
2
Aksoy, Lerzan
2
Alkhawaldeh, Abdelbaset
2
Alversia, Yeshika
2
Anber Abraheem Shlash Mohammad
2
Banabakova, V.
2
Berezka, Svetlana
2
Bertini, Marco
2
Bieberstein, Frauke von
2
Bradlow, Eric
2
Bruggen, G.H. van
2
Bruhn, Manfred
2
Chun, So Yeon
2
Civelek, Mustafa Emre
2
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Université Paris-Dauphine (Paris IX)
10
Erasmus Research Institute of Management (ERIM), Erasmus Universiteit Rotterdam
1
Université Paris-Dauphine
1
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Verslas : teorija ir praktika : Vilniaus Gedimino Technikos Universiteto mokslo žurnalas
10
Economics Papers from University Paris Dauphine
9
International journal of management and economics
8
Journal of business economics and management
7
Cogent business & management
6
Amfiteatru economic : an economic and business research periodical
5
European research on management and business economics
5
International journal of management, economics and social sciences : IJMESS
4
Journal of innovation & knowledge : JIK
4
Trends economics and management
4
CESifo working papers
3
Future Business Journal
3
Journal of marketing and consumer behaviour in emerging markets
3
Thailand and the world economy
3
Universitas Indonesia, Graduate School of Management Research Paper
3
Business systems research : a system view accross technology & economics : the journal of Society for Advancing Innovation and Research in Economy
2
Columbia Business School Research Paper
2
Contemporary economics
2
Ekonomske teme
2
Entrepreneurial business and economics review : EBER
2
Foundations of Management : the journal of Warsaw University of Technology
2
International journal of e-business research : an official publication of the Information Resources Management Association
2
Journal of business research : JBR
2
Journal of economics, finance & administrative science
2
Application of knowledge in process of business dynamization in Central Europe: the proceedings of the 5th international scientific conference on trade, international business and tourism: 16-17 october 2014, Mojmírovce, Slovak Republic / compiled by: Peter Drábik, Paulína Krnáčová
1
Business, mangagement and economics engineering : BMEE
1
CESifo Working Paper Series
1
Columbia Business School Research Paper Forthcoming
1
Department working papers / Bar-Ilan University, Department of Economics
1
Discussion paper / Institute of Social and Economic Research
1
Discussion paper / Tinbergen Institute
1
Discussion paper series / IZA
1
Discussion papers / Wissenschaftszentrum Berlin für Sozialforschung, Abteilung Wettbewerbsfähigkeit und Industrieller Wandel ; Abteilung Marktprozesse und Steuerung ; Arbeitsgruppe Institutionen, Staaten, Märkte ; Abteilung Wettbewerb und Innovation ; Abteilung Verhalten auf Märkten; Forschungsprofessur The Future of Fiscal Federalism ; Forschungs-Gruppe Wettbewerb und Innovation : Schwerpunkt II Märkte und Politik
1
Documentos FCE-CID Escuela de Administración y Contaduría Pública N.° 38, Agosto 2020
1
Dong, Y., Frees, E., Huang, F., & Hui, F. (2022). MULTI-STATE MODELLING OF CUSTOMER CHURN. ASTIN Bulletin
1
ERIM Report Series Research in Management
1
Economic Annals
1
Economic review : journal of economics & business
1
Economics : the open-access, open-assessment journal
1
Economics Thesis from University Paris Dauphine
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ECONIS (ZBW)
391
RePEc
15
EconStor
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401
Mediating effects of customer satisfaction in the relationship between service quality and customer loyalty in e-banking services
Prasadh, R. Ragu
;
Arun, Chockalingam Joe
- In:
Indian journal of economics & business : IJEB
18
(
2019
)
2
,
pp. 487-504
Persistent link: https://www.econbiz.de/10012668869
Saved in:
402
Online relationship quality : testing an integrative and comprehensive model in the banking industry
Brun, Isabelle
;
Rajaobelina, Lova
;
Ricard, Line
- In:
Journal of relationship marketing : innovations & …
15
(
2016
)
4
,
pp. 219-246
Persistent link: https://www.econbiz.de/10011633635
Saved in:
403
Nonmonetary customer value contributions in free e-services
Anderl, Eva
;
März, Armin
;
Schumann, Jan Hendrik
- In:
Journal of strategic marketing
24
(
2016
)
3/4
,
pp. 175-189
Persistent link: https://www.econbiz.de/10011591899
Saved in:
404
"Deal with it" : how coping with e-service innovation affects the customer experience
Ciuchita, Robert
;
Mahr, Dominik
;
Odekerken-Schröder, Gaby
- In:
Journal of business research : JBR
103
(
2019
),
pp. 130-141
Persistent link: https://www.econbiz.de/10012104123
Saved in:
405
Three essays on success factors of digital and non-digital services
Hüttel, Björn Armin
-
2017
Persistent link: https://www.econbiz.de/10011809790
Saved in:
406
Factors that influence consumer loyalty of services acquired via the internet in Mexico
Juárez-Lóopez, Berenice
;
Ruiz-Santoyo, Grace Aileen
- In:
Journal of electronic commerce in organizations : the …
17
(
2019
)
4
,
pp. 16-29
Persistent link: https://www.econbiz.de/10012133069
Saved in:
407
Measuring service quality perceptions of Indian e-retailers : an evaluative study
Chavadi, Chandan Andanesh
;
Menon, Sindhu R.
;
Sirothiya, …
- In:
Metamorphosis : a journal of management research
18
(
2019
)
2
,
pp. 92-102
Persistent link: https://www.econbiz.de/10013384345
Saved in:
408
Customer readiness-customer participation link in e-services
Tuan Nguyen
- In:
The service industries journal
42
(
2022
)
9/10
,
pp. 738-769
Persistent link: https://www.econbiz.de/10013362141
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