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Gegenstand dieser Arbeit ist die Betrachtung der Reputation eines Unternehmens aus ?konomischer Sicht. Die Zusammenfassung von Beurteilungen der Unternehmensaktivit?ten durch wirtschaftlich relevante Interessengruppen bildet eine Unternehmensreputation. Die Reputation wird hier mit einem...
Persistent link: https://www.econbiz.de/10009484796
Die Dissertation untersucht, wie Organisationen ein reputationsorientiertes Themen- und Issues-Management aufbauen, betreiben und weiterentwickeln können. Dazu wird das operative Modell des Issues Managements mit dem strategischen Zielkonstrukt Reputation verbunden.Zu Beginn der Arbeit...
Persistent link: https://www.econbiz.de/10009480634
stakeholders. However, image and reputation management is a complex issue and how stakeholders perceive universities does not … always coincide with the image the latter wish to project. For this reason, in this article we address a review of the … literature on higher education image and reputation to identify the main knowledge gaps and establish the research lines that …
Persistent link: https://www.econbiz.de/10012115938
The correct management of reputation and image can be crucial to guarantee organizationś survival and success. However …, the lack of clarity regarding the relationship and differences between image and reputation still exist since scholars … strengthen this situation. Therefore, the aim of this paper is to measure the relationship between image and reputation in the …
Persistent link: https://www.econbiz.de/10012115964
The concept of Corporate Social Responsibility (CSR) underwent a overhaul in India for certain large, stable companies post the passing of the Companies Act, 2013. It transited from being a voluntary, sporadic exercise to mandated, objective, structured, transparent and accountable compliance -...
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The correct management of reputation and image can be crucial to guarantee organizationś survival and success. However …, the lack of clarity regarding the relationship and differences between image and reputation still exist since scholars … strengthen this situation. Therefore, the aim of this paper is to measure the relationship between image and reputation in the …
Persistent link: https://www.econbiz.de/10012016627
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