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~subject:"Ressourcenorientierter Ansatz"
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Ressourcenorientierter Ansatz
Multinationales Unternehmen
45
Transnational corporation
44
Globalization
39
Globalisierung
34
Finland
23
Finnland
23
KMU
19
SME
19
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13
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13
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12
Internationales Marketing
12
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10
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10
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9
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8
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8
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8
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8
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8
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8
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8
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7
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6
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5
International business research
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5
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5
Supplier relationship management
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Unternehmenswachstum
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B-to-B-Marketing
4
Brand management
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English
5
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Gabrielsson, Mika
5
Gabrielsson, Peter
2
Gabrielson, Peter
1
Guesalaga, Rodrigo
1
Marcos Cuevas, Javier
1
Rogers, Beth
1
Ryals, Lynette
1
Seppäla, Tomi
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Industrial marketing management : the international journal for industrial and high-tech firms
3
Contemporary challenges to international business
1
Perspectives on internationalization and international management
1
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ECONIS (ZBW)
5
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1
Survival and growth of born globals : age, resources, capabilities and lateral rigidity
Gabrielsson, Mika
;
Gabrielsson, Peter
- In:
Perspectives on internationalization and international …
,
(pp. 90-102)
.
2008
Persistent link: https://www.econbiz.de/10003729454
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2
Survival and failure of born globals : the case of software firms
Gabrielsson, Mika
;
Gabrielson, Peter
- In:
Contemporary challenges to international business
,
(pp. 106-125)
.
2009
Persistent link: https://www.econbiz.de/10003817465
Saved in:
3
Realizing a hybrid competitive strategy and achieving superior financial performance while internationalizing in the high-technology market
Gabrielsson, Mika
;
Seppäla, Tomi
;
Gabrielsson, Peter
- In:
Industrial marketing management : the international …
54
(
2016
),
pp. 141-153
Persistent link: https://www.econbiz.de/10011478750
Saved in:
4
Network development and firm growth : a resource-based study of B2B Born Globals
Sepulveda, Fabian
;
Gabrielsson, Mika
- In:
Industrial marketing management : the international …
42
(
2013
)
5
,
pp. 792-804
Persistent link: https://www.econbiz.de/10010211314
Saved in:
5
Which resources and capabilities underpin strategic key account management?
Guesalaga, Rodrigo
;
Gabrielsson, Mika
;
Rogers, Beth
; …
- In:
Industrial marketing management : the international …
75
(
2018
),
pp. 160-172
Persistent link: https://www.econbiz.de/10011963481
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