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~subject:"Ressourcenorientierter Ansatz"
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Ressourcenorientierter Ansatz
Beziehungsmarketing
15
Iran
14
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8
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8
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Keramati, Abbas
4
Mehrabi, Hamed
3
Mojir, Navid
2
Afshari-Mofrad, Masoud
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Behmanesh, Iman
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Chen, Yongjian
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Industrial marketing management : the international journal for industrial and high-tech firms
2
International journal of business information systems : IJBIS
1
International journal of electronic customer relationship management : IJECRM
1
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ECONIS (ZBW)
4
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Customer relationship management and performance, a resource-based view of Iranian internet service industry
Keramati, Abbas
;
Mehrabi, Hamed
;
Mojir, Navid
; …
- In:
International journal of electronic customer …
3
(
2009
)
2
,
pp. 103-120
Persistent link: https://www.econbiz.de/10003850192
Saved in:
2
A process-oriented perspective on customer relationship management and organizational performance : an empirical investigation
Keramati, Abbas
;
Mehrabi, Hamed
;
Mojir, Navid
- In:
Industrial marketing management : the international …
39
(
2010
)
7
,
pp. 1170-1185
Persistent link: https://www.econbiz.de/10008668690
Saved in:
3
The impact of information technology maturity on firm performance considering the moderating role of relational maturity : an empirical research
Keramati, Abbas
;
Afshari-Mofrad, Masoud
;
Behmanesh, Iman
; …
- In:
International journal of business information systems : …
23
(
2016
)
1
,
pp. 23-43
Persistent link: https://www.econbiz.de/10011637312
Saved in:
4
Developing customer analytics capability in firms of different ages : examining the complementarity of outside-in and inside-out resources
Mehrabi, Hamed
;
Chen, Yongjian
;
Keramati, Abbas
- In:
Industrial marketing management : the international …
119
(
2024
),
pp. 108-121
Persistent link: https://www.econbiz.de/10014555719
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