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~subject:"Retail trade"
~type_genre:"Book section"
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Retail trade
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Retailing in the 21st century : current and future trends
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Operations, promotion, and marketing communications : supply chain management in a promotional environment
Huchzermeier, Arnd
;
Iyer, Ananth V.
- In:
Retailing in the 21st century : current and future trends
,
(pp. 373-392)
.
2010
Persistent link: https://www.econbiz.de/10003938771
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Supply chain management in a promotional environment
Huchzermeier, Arnd
;
Iyer, Ananth V.
- In:
Retailing in the 21st century : current and future trends
,
(pp. 325-344)
.
2006
Persistent link: https://www.econbiz.de/10003146745
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