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The role of brand strength, type, image and product-category fit in retail brand collaborations
Mitchell, Vincent-Wayne; Balabanis, George - In: Journal of retailing and consumer services 60 (2021), pp. 1-10
Persistent link: https://www.econbiz.de/10012502674
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Understanding the metrosexual and spornosexual as a segment for retailers
Mitchell, Vincent-Wayne; Lodhia, Amar - In: International journal of retail & distribution management 45 (2017) 4, pp. 349-365
Persistent link: https://www.econbiz.de/10011640144
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Malls designed for inclusion? : emotional experience of irritating aspects of the mallscape that distance consumers with disabilities
Vilnai-Yavetz, Iris; Gilboa, Shaked; Mitchell, Vincent-Wayne - In: The journal of services marketing 38 (2024) 3, pp. 344-368
Persistent link: https://www.econbiz.de/10014516048
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"There is no place like my mall" : consumer reactions to the absence of mall experiences
Vilnai-Yavetz, Iris; Gilboa, Shaked; Mitchell, Vincent-Wayne - In: The journal of services marketing 36 (2022) 4, pp. 563-583
Persistent link: https://www.econbiz.de/10013407563