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Cultural adaptation in cross-national buyer-seller relationships : a study of Russian buyers and Norwegian sellers of seafood
Voldnes, Gøril
;
Grønhaug, Kjell
- In:
International journal of emerging markets
10
(
2015
)
4
,
pp. 837-857
Persistent link: https://www.econbiz.de/10011489473
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2
Building foreign brand personalities in Russia : the moderating effect of consumer ethnocentrism
Supphellen, Magne
;
Grønhaug, Kjell
-
2009
Persistent link: https://www.econbiz.de/10003785279
Saved in:
3
Conducting qualitative research in Russia : challenges and advice
Voldnes, Gøril
;
Grønhaug, Kjell
;
Sogn-Grundvåg, Geir
- In:
Journal of East-West business
20
(
2014
)
3
,
pp. 141-161
Persistent link: https://www.econbiz.de/10010408883
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