Cultural adaptation in cross-national buyer-seller relationships : a study of Russian buyers and Norwegian sellers of seafood
Gøril Voldnes (Nofima, Norwegian Institute of Food, Fisheries and Aquaculture Research, Tromsø, Norway) and Kjell Grønhaug (Norwegian School of Economics and Business Administration (NHH), Bergen, Norway)
| Year of publication: |
2015
|
|---|---|
| Authors: | Voldnes, Gøril ; Grønhaug, Kjell |
| Published in: |
International journal of emerging markets. - Bingley : Emerald, ISSN 1746-8809, ZDB-ID 2257280-6. - Vol. 10.2015, 4, p. 837-857
|
| Subject: | Russia | Relationship quality | Buyer-seller relationships | Norway | Adaptation | Managing cultural differences | Russland | Norwegen | Lieferantenmanagement | Supplier relationship management | Beziehungsmarketing | Relationship marketing | Interkulturelles Management | Cross-cultural management | B-to-B-Marketing | Business-to-business marketing | Vergleich | Comparison | Kulturelle Identität | Cultural identity |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/IJoEM-11-2012-0152 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011489473