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Purpose – This paper aims to focus on interactions between old and new cultural influences, investigating consumer preferences for a new type of product – the mobile phone – by looking at the cultural and socio‐economic factors that affect these preferences. Design/methodology/approach...
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Purpose – This paper aims to discuss the important and changing role of personal networks for transformation in Russia, and the related challenges for management. Formal institutions supporting the transformation to a market economy have been weak and Russian managers still tend to rely on...
Persistent link: https://www.econbiz.de/10014843168