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Data Science and Analytics for SMEs : Consulting, Tools, Practical Use Cases
Tolulope, Afolabi Ibukun - 2022
Chapter 1: Introduction -- Chapter 2: Data for Analytics in Small Businesses -- Chapter 3: Business Analytics Consulting -- Chapter 4: Business Analytics Consulting Phases -- Chapter 5: Descriptive Analytics Tools -- Chapter 6: Predicting Numeric Outcomes -- Chapter 7: Classification Techniques...
Persistent link: https://www.econbiz.de/10013386108
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Kooperative Verarbeitung von Kundendaten im Rahmen der Datenschutz-Grundverordnung : Problemaufriss und Vorstellung des theoretischen Bezugsrahmens am Beispiel der Verbundgruppen
Schupp, Robin Philip - 2019
Das vorliegende Arbeitspapier beschreibt die theoretische Vorgehensweise zur Untersuchung des Einflusses eines "Daten-Netzwerkbetriebs" auf den Kooperationserfolg von Verbundgruppen. Neben einführenden Begriffserklärungen findet eine Vorstellung der Hauptmotive der Unternehmen zur möglichen...
Persistent link: https://www.econbiz.de/10012121400
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Assessing the impact of collaborative practices on the performance of automotive SMEs : an exploratory study
Bhalkikar, Nitin S.; Akarte, Milind M. - In: International journal of Indian culture and business … 11 (2015) 1, pp. 59-78
Persistent link: https://www.econbiz.de/10011588302
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Digital loyalty card "big data" and small business marketing : formal versus informal or complementary?
Donnelly, Christina; Simmons, Geoffrey; Armstrong, Gillian - In: International small business journal : researching … 33 (2015) 4, pp. 422-442
Persistent link: https://www.econbiz.de/10011284312
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Banks' micro enterprises loan credit risk decision-making model innovation in the era of big data and internet finance
Zhu, Junxuan; Huang, Zhe - In: Journal of management and strategy : JMS 5 (2014) 2, pp. 63-69
Persistent link: https://www.econbiz.de/10010440734
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Predictive modelling of economic safety on the example of ecosystem of small and medium-sized business
Vlasova, Marina; Kruglova, Inna; Khlutkov, Andrey; … - In: International journal of risk assessment and management … 23 (2020) 1, pp. 4-13
Persistent link: https://www.econbiz.de/10012200843
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Digital Transformation of SME Marketing Strategies : Innovating for the 4.0 Era
Rialti, Riccardo; Zollo, Lamberto - 2023
1 Introduction -- References -- 2 SMEs’ Digital Transformation from a Marketing Perspective -- 2.1 What Does Digital Transformation Mean in the Marketing Literature? -- 2.1.1 Internet, Computer, and Businesses. A Brief Overview -- 2.1.2 The Expressions of Digital and Digital Technologies: How...
Persistent link: https://www.econbiz.de/10014337012
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The relationship between architecture, social, law and market in determine challenges of big data analysis for Malaysia SMEs
Min Hooi Chuah; Ramayah Thurusamry - In: Cogent business & management 9 (2022) 1, pp. 1-11
The study aims to review the challenges of implementing big data by Malaysian small- and medium-size enterprises (SMEs)as well as to figure out the relationship between architecture, social, law and market. Currently, there is limited research and literature examining the challenges of big data...
Persistent link: https://www.econbiz.de/10014420314
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Artificial intelligence databases: turn-on big data of the SMBs
Manivannan, P.; Prabha, D.; Balasubramanian, K. - In: International journal of business information systems : … 39 (2022) 1, pp. 1-16
Persistent link: https://www.econbiz.de/10012887829
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An empirical investigation on how big data analytics influence China SMEs performance : do product and process innovation matter?
Saleem, Hamza; Li, Yongjun; Ali, Zulqurnain; Mehreen, Aqsa - In: Asia Pacific business review 26 (2020) 5, pp. 537-562
Persistent link: https://www.econbiz.de/10012391975