Choudrie, Jyoti; Culkin, Nigel - In: Journal of Small Business and Enterprise Development 20 (2013) 4, pp. 889-912
diffusion of an innovation in a small firm. Design/methodology/approach – The research used a qualitative approach involving … diffusion of an innovation. It can also be learnt that these institutional actions can be vitally important for the growth and … form a better understanding. However, most importantly it can be concluded that the diffusion framework developed by King …