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Salespeople
Consumer behaviour
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Journal of the Academy of Marketing Science
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The persuasive role of incidental similarity on attitudes and purchase intentions in a sales context
Jiang, Lan
;
Hoegg, Joandrea
;
Dahl, Darren W.
; …
- In:
Journal of consumer research : JCR ; an …
36
(
2009/10
)
5
,
pp. 778-791
Persistent link: https://www.econbiz.de/10003945107
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2
The impact of a sales team’s perceived entitativity on customer satisfaction
Wang, Chen
;
Hoegg, JoAndrea
;
Dahl, Darren W.
- In:
Journal of the Academy of Marketing Science
46
(
2018
)
2
,
pp. 190-211
Persistent link: https://www.econbiz.de/10011844768
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