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~subject:"Service quality"
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Wie Kunden Qualität beurteilen...
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Service quality
New product development
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Consumer behaviour
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Theory
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Dienstleistungsqualität
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forecasting
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new product research
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product management
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Mitra, Debanjan
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Golder, Peter N.
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Fay, Scott
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Moorman, Christine
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Journal of marketing
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Journal of retailing
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MSI reports : working paper series
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ECONIS (ZBW)
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1
What is quality? : an integrative framework of processes and states
Golder, Peter N.
;
Mitra, Debanjan
;
Moorman, Christine
- In:
Journal of marketing
76
(
2012
)
4
,
pp. 1-23
Persistent link: https://www.econbiz.de/10009782931
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2
Customer perceptions of product quality : a longitudinal study ; Report No. 05-120
Mitra, Debanjan
;
Golder, Peter N.
- In:
MSI reports : working paper series
(
2005
)
4
,
pp. 71-92
Persistent link: https://www.econbiz.de/10003294222
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3
Managing service expectations in online markets : a signaling theory of e-tailer pricing and empirical tests
Mitra, Debanjan
;
Fay, Scott
- In:
Journal of retailing
86
(
2010
)
2
,
pp. 184-199
Persistent link: https://www.econbiz.de/10003988237
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