We explore how the three dimensional (3D) technologies on the Internet, implemented as virtual worlds, can be used to deliver e-service. Our aim is to study how this 3D medium differs from the traditional 2D websites and how this can be exploited to deliver online service. We set up a field...

The Internet has presumably created a level playing field that allows any service provider across the globe to compete for contracts on online outsourcing platforms for IT services. In this paper, we empirically examine (a) how country (language, time zone, cultural) differences and the...