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~subject:"Service-Dominant Logic"
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Service-Dominant Logic
Beziehungsmarketing
9
Relationship marketing
9
Betriebliche Wertschöpfung
7
Consumer behaviour
7
Konsumentenverhalten
7
Value creation
7
Customer integration
6
Kundenintegration
6
Dienstleistungsqualität
5
Service quality
5
Customer satisfaction
4
Customer value
4
Kundenwert
4
Kundenzufriedenheit
4
Marketing management
4
Marketingmanagement
4
Value co-creation
4
Spain
3
Spanien
3
Arbeitsverhalten
2
Customer citizenship behavior
2
Customer participation
2
Customer retention
2
Customer's turnover intention
2
Dienstleistungssektor
2
Economic crisis
2
Einzelhandel
2
Firm performance
2
Kundenbindung
2
Market Orientation
2
Measurement
2
Messung
2
Organisationsstruktur
2
Organizational structure
2
Reisevermittler
2
Retail trade
2
Service industry
2
Service-dominant logic
2
Tourism
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English
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Cossío-Silva, Francisco J.
1
Cossío-Silva, Francisco-José
1
Revilla Camacho, Maria Angeles
1
Revilla-Camacho, María Ángeles
1
Vega Vázquez, Manuela
1
Vega-Vazquez, Manuela
1
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Management decision : MD
1
Revue Gestion 2000 : management & prospective
1
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ECONIS (ZBW)
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The value co-creation process as a determinant of customer satisfaction
Vega-Vazquez, Manuela
;
Revilla-Camacho, María Ángeles
; …
- In:
Management decision : MD
51
(
2013
)
10
,
pp. 1945-1953
Persistent link: https://www.econbiz.de/10010198589
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2
Can the customer's value co-creation behavior be measured? : validating a measurement scale based on the customer's perspective
Vega Vázquez, Manuela
;
Revilla Camacho, Maria Angeles
; …
- In:
Revue Gestion 2000 : management & prospective
32
(
2015
)
2
,
pp. 33-47
Persistent link: https://www.econbiz.de/10011891105
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