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Asia Pacific journal of marketing and logistics
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ECONIS (ZBW)
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EconStor
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1
Echte Customer Insights aus dem Web
Zinnbauer, Markus
;
Schnitzer, Tobias
- In:
Planung & Analyse : Zeitschrift für Marktforschung und …
35
(
2007
)
3
,
pp. 47-49
Persistent link: https://www.econbiz.de/10003512665
Saved in:
2
Exploring customer engagement on social networking sites : a qualitative research enquiry
Malhan, Mohit
;
Dewani, Prem Prakash
;
Nigam, Achint
; …
- In:
Journal of global information management
30
(
2022
)
5
,
pp. 1-28
Persistent link: https://www.econbiz.de/10014308599
Saved in:
3
Researching in-store, at home : using virtual reality within quantitative surveys
Bramley, Ian
;
Goode, Alastair
;
Anderson, Laura
;
Mary, …
- In:
International journal of market research : JMRS ; the …
60
(
2018
)
4
,
pp. 344-351
Persistent link: https://www.econbiz.de/10011919239
Saved in:
4
Web 2.0
Marktforschung
Lütters, Holger
- In:
Transfer, Werbeforschung & Praxis : Zeitschrift für …
55
(
2009
)
2
,
pp. 48-55
Persistent link: https://www.econbiz.de/10003854861
Saved in:
5
Rekrutierung von Befragungsteilnehmern in der Online-
Marktforschung
Starsetzki, Thomas
- In:
Online-Forschung 2007 : Grundlagen und Fallstudien
,
(pp. 77-84)
.
2007
Persistent link: https://www.econbiz.de/10003594803
Saved in:
6
Second Life as a research environment : avatar-based focus groups (AFG)
Gadalla, Eman
;
Abosag, Ibrahim
;
Keeling, Kathy
- In:
Qualitative market research : an international journal
19
(
2016
)
1
,
pp. 101-114
Persistent link: https://www.econbiz.de/10011535871
Saved in:
7
Salient knowledge that others are also evaluating reduces judgment extremity
Tsai, Claire I.
;
Zhao, Min
;
Soman, Dilip
- In:
Journal of the Academy of Marketing Science
50
(
2022
)
2
,
pp. 366-387
Persistent link: https://www.econbiz.de/10012819761
Saved in:
8
Using memes in online surveys to engage and motivate respondents
Roster, Catherine A.
- In:
International journal of market research
63
(
2021
)
6
,
pp. 754-771
Persistent link: https://www.econbiz.de/10012794285
Saved in:
9
An exploration of a respondent pre-qualifying framework to increase response rates in social media initiated online surveys
Basa-Martinez, Diana Denise F.
;
Cabrera, Janet Y.
; …
- In:
Australasian marketing journal
26
(
2018
)
3
,
pp. 239-261
Persistent link: https://www.econbiz.de/10011954245
Saved in:
10
Online-
Marktforschung
unter Einsatz von Web 2.0 : Potenziale und Grenzen
Haberkorn, Simone
;
Büttgen, Marion
- In:
Web 2.0-Anwendungen zur Informationsgewinnung von …
,
(pp. 327-482)
.
2009
Persistent link: https://www.econbiz.de/10014564387
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